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Mary Kay Inc. Appoints Deborah Gibbins as Chief Operating Officer

September 27, 2018 by DSN Staff Leave a Comment

Mary Kay Inc. recently announced the appointment of Deborah Gibbins to Chief Operating Officer at the company’s global headquarters in Addison, Texas.

Gibbins will now be responsible for the Global Supply Chain and Research and Development organization including the new global Richard R. Rogers Manufacturing / R&D Center in Lewisville, Texas. She will continue to oversee the finance, public affairs and strategic planning divisions at Mary Kay Inc.

“This is an exciting time for Mary Kay as our company celebrates 55 years of inspiring and empowering entrepreneurs around the world,” said Deborah Gibbins. “As one of the top innovators in the direct selling and cosmetic industries, Mary Kay is a cosmetics powerhouse with more than 700 products in its global portfolio. As we continue to produce best-in-the-industry products and provide an unrivaled business opportunity for millions, I am honored to serve in a new capacity as Chief Operating Officer.”

“In her five years with Mary Kay Inc., Deb has proven to be an incredible leader and strategic thinker focused on the future of our business,” said President and Chief Executive Officer for Mary Kay Inc. David Holl, “She is passionate about the direct-selling model and the opportunity it creates for women around the world. Known for looking at situations from all angles and challenging the status quo, Deb is constantly working to identify ways that our company can be more efficient and agile, to better serve our markets and millions of Mary Kay Independent Beauty Consultants worldwide.”

Filed Under: Daily News Tagged With: Addison, Chief Operating Officer, COO, David Holl, Deb Gibbins, Deborah Gibbins, Global Supply Chain, Independent Beauty Consultants, Lewisville, Mary Kay, Mary Kay Inc, research and development, Richard R. Rogers Manufacturing / R&D, Texas

Nature’s Sunshine Announces Terrence Moorehead as Chief Executive Officer

September 27, 2018 by DSN Staff Leave a Comment

Nature’s Sunshine Products, Inc. recently announced that Terrence Moorehead has been appointed Chief Executive Officer and a member of the Company’s Board of Directors effective October 1, 2018.

Terrence Moorehead

Terrence Moorehead

With over 20 years of experience developing consumer strategies, strengthening processes, and driving profitability across multiple channels, Mr. Moorehead brings leadership, passion and focus to Nature’s Sunshine. His in-depth experience leading complex transformations, revitalizing brands, and building high-performance teams is fully in line with the company’s future plans.

“We are excited to have someone of Terrence’s caliber lead Nature’s Sunshine into the future,” said J. Christopher Teets, board member, Chairman of the Governance Committee and a member of the executive search committee. “He brings a rich combination of leadership, experience, and energy that will breathe new life into the business. His extensive international experience, strong strategic and operational background, and practical hands-on experience building positive relationships will be valuable assets as we reposition the company for the future. Employees and distributors will find his dynamic and high energy leadership style engaging and contagious.”

“I am very excited to be joining the incredible team at Nature’s Sunshine. The company has a long history of excellence, quality, and innovation, but there’s still tremendous opportunity for growth,” said Mr. Moorehead, incoming CEO. “The company’s global footprint and leadership in product development are an excellent platform to drive growth and improve shareholder value. I am eager to join the team and partner with our distributors and employees to take the business to the next level.”

Gregory L. Probert, currently Chairman of the Board and Chief Executive Officer, will retire from his position as Chief Executive Officer effective September 30, 2018, and resign from the Board effective December 31, 2018. From October 1, 2018 until the end of the year, Mr. Probert will be available as a consultant to assist in the transition.


Filed Under: Daily News Tagged With: Board of Directors, Direct Selling, Direct Selling News, DSN, Governance Committee, Gregory L. Probert, J. Christopher Teets, MLM, Multi-Level Marketing, Nature’s Sunshine Products, Terrence Moorehead

AdvoCare® Goes International with Expansion to Canada

September 27, 2018 by DSN Staff Leave a Comment

AdvoCare International, L.P. has officially opened for business in Canada.

The Plano, Texas-based health and wellness company launched its Canadian operations on September 5, bringing weight management and sports performance products and business opportunities to the Canadian market.

“For over 25 years, AdvoCare Distributors have built champions across the United States with our incredible products and best-in-class business opportunity – now it’s time to open our doors to our northern neighbors,” said Patrick Wright, AdvoCare Senior Vice President of International Sales. “We are proud to mark this key milestone in AdvoCare’s history and excited to engage with new customers and Independent Distributors in Canada.”

AdvoCare enters the Canadian market with seven products. The company has announced that Marcia Cota will serve as AdvoCare Canada General Manager. Cota is a 20-year direct sales veteran.

“Direct selling is big business in Canada, and AdvoCare is a fantastic addition to the landscape,” said Cota. “Canada has a strong demand for high quality health and wellness products and a unique entrepreneurial spirit. AdvoCare Canada will allow Canadians to embrace the opportunity to improve their own health and wellness, help others achieve their fitness goals, and enjoy the personal and financial benefits that direct sales offers.”

Canada marks the first international market for AdvoCare.

Filed Under: Daily News Tagged With: AdvoCare, AdvoCare International, Canadian market, Direct Selling, Direct Selling News, distributors, DSN, health and wellness, Marcia Cota, MLM, Multi-Level Marketing, Patrick Wright, Plano, Texas

Direct Sellers Meet with Lawmakers on Capitol Hill

September 27, 2018 by DSN Staff Leave a Comment

Photo:  Rep. Joyce Beatty (D-OH) speaking to attendees.


The Direct Selling Association (DSA) hosted its annual Direct Selling Day on Capitol Hill for independent sellers throughout the United States.

More than 150 direct selling distributors and executives representing 14 DSA member companies and 28 states met with Members of Congress during Capitol Hill Day to share personal accounts with their local representatives and staff of how direct selling has positively impacted their lives.

“We were thrilled to have salespeople from across the country gather in Washington DC for our annual Direct Selling Day on Capitol Hill Day to share their thoughts about what it’s like to be an entrepreneur in America today and discuss important issues like the freedom and flexibility to operate their businesses independently,” said Joseph N. Mariano, president and chief executive officer for the Direct Selling Association. “The relationships our members build on Capitol Hill Day help us remain current and connected with our local representatives throughout the entire year.”

During the meetings with lawmakers, DSA participants urged almost 100 Members of Congress to consider the implications and importance of maintaining the independent contractor status for all direct sellers.

Attendees heard from members of the Direct Selling Caucus about their support of the direct selling business. Speakers were:

  • Rep. Joyce Beatty (D-OH)
  • Rep. Josh Gottheimer (D-NJ)
  • Rep. Trey Hollingsworth (R-IN)
  • Rep. Richard Hudson (R-NC)
  • Rep. Marc Veasey (D-TX)

Rep. Joyce Beatty (D-OH) states, “As a member of the Direct Selling Caucus, I am working hard in Congress to create more entrepreneurial opportunities and ladders to the middle-class for more Americans. That is why I am strong supporter of direct selling and true believer in its positive impact on entrepreneurs, customers, and communities.”

DSA will continue working with Members of Congress, legislators, and administrators in its ongoing efforts to police, protect, and promote direct selling and to ensure the entrepreneurs involved in direct selling are fully understood at all levels of government.

Filed Under: Daily News Tagged With: Capitol Hill, Capitol Hill Day, Congress, Direct Selling, Direct Selling Association, Direct Selling Caucus, Direct Selling Day, Direct Selling News, Distributor, distributors, DSA, DSN, Joe Mariano, Joseph N. Mariano, Josh Gottheimer, Joyce Beatty, lawmakers, Marc Veasey, Members of Congress, MLM, Multi-Level Marketing, Richard Hudson, Trey Hollingsworth

MONAT Gratitude Shines a Spotlight on Children Through Theatre

September 26, 2018 by DSN Staff Leave a Comment

MONAT Gratitude, the philanthropic movement behind MONAT® Global, a multinational manufacturer and distributor of premium hair care products, has partnered with Lotus House and Little Revolt to bring a theatre camp for homeless children.

Lotus House is a Miami based nonprofit committed to ending child and family homelessness.  They provide sanctuary, support, education, tools and resources to empower the residents to become all that they are meant to be. Little Revolt, a nonprofit theatre and arts organization, lead the workshops.  The camp finale ended with short performances giving the children a chance to shine.

“We are so thrilled to expand our partnership with Lotus House,” said Lu Urdaneta, Director, Global Recognition and Gratitude. “Theater gives kids the power to be anyone they want to be, and we love that we can help to facilitate that for the children and their moms. Perhaps we’re inspiring the next screen or stage star.”

Monat Gratitude has been an integral part of the MONAT company culture since 2014. MONAT Gratitude partners with innovative nonprofit organizations in local communities that support efforts under its three pillars: Families, Children and Education.

Filed Under: Daily News Tagged With: children, Direct Selling, Direct Selling News, DSN, education, Families, Little Revolt, Lotus House, Lu Urdaneta, MLM, Monat Global, MONAT Gratitude, Multi-Level Marketing

Avon Announces Long-Term Growth Strategy

September 25, 2018 by DSN Staff Leave a Comment

Avon Products, Inc. (AVP) shares rose 1.7% after the company recently announced its new growth strategy and long-term financial targets for 2021.

The updated “Open Up Avon” strategy is geared at bringing Avon back on its growth trajectory by focusing on revamping the direct selling business, renovating the brand and boosting e-commerce.

The Avon Products, Inc plan calls to produce total cost-savings of $400 million by expanding manufacturing and distribution, outsourcing efficiencies, restructuring back office functions, reducing certain facilities and managing revenue, interest and tax. Management expects to invest approximately $300 million toward commercial, digital & IT infrastructure projects. The company does not intend to raise the debt position.

The new strategy is expected to focus on enhancing the company’s competitiveness, digitizing the brand and offering trendy products while trying to boost Representative growth, training and retention.

Recently, Avon reported operational and service supply chain updates as well as improvements in forecasting Representative and customer demand which allow for the boosting of service and delivery capabilities.

Avon Products believes that the “Open Up Avon” strategy will revitalize their growth and help attain the long-term goals.

For more information or to see the Investor Day Webcast, click here.

Filed Under: Financial Tagged With: Avon, Avon Products, AVP, Direct Selling, Direct Selling News, distribution, DSN, e-commerce, growth, growth strategy, Investor Day Webcast, MLM, Multi-Level Marketing, Open Up Avon, outsourcing efficiencies, Representative growth, restructuring

Avon Products Appoints New General Manager to Drive Growth in India

September 21, 2018 by DSN Staff Leave a Comment

Avon Products recently announced that Dronacharya Chakraborty has been appointed General Manager, India. This is effective immediately. Mr. Chakraborty will report to Global Vice President, Asia Pacific Bill Rahn.

Mr. Chakraborty’s appointment is part of Avon’s strategy to drive growth and better capture the vast opportunities in India.  He brings 20 years of experience in direct selling and in the personal care industry.

“We are delighted to welcome a proven leader of Drona’s caliber to our Asia Pacific team,” commented Jan Zijderveld, Chief Executive Officer of Avon. “In addition to expertise in our categories and strong track record in direct selling, Drona brings a deep understanding of and familiarity with the large and growing Indian market. I’m confident he’ll be an asset to the team as we work to strengthen our capabilities to ensure we deliver on our plans for growth in the region.”

“I am excited to join Avon to work with Bill and his team to advance expansion and growth in the Asia-Pacific region,” said Chakraborty. “Avon’s strong brand recognition represents a compelling opportunity, both globally and in the vibrant Indian market. Having spent a majority of my career in the direct selling industry, I believe strongly in the value proposition of the model and its relevance in emerging economies. I look forward to working with the team to capture these opportunities.”

Filed Under: Daily News Tagged With: Avon Products, Bill Rahn, Direct Selling, Direct Selling News, Dronacharya Chakraborty, DSN, India, Jan Zijderveld, MLM, Multi-Level Marketing

Young Living Welcomes New Partner Farm in South Africa

September 20, 2018 by DSN Staff Leave a Comment

Lehi, Utah-based Young Living Essential Oils recently announced that the Amanzi Amahle Farm and Distillery in Cape Town, South Africa, will become the newest Young Living partner farm.

The farm will provide Young Living with essential oils, including eucalyptus radiata, tea tree, grapefruit, orange and lemon.

“We’re proud to partner with the Amanzi Amahle Farm and Distillery because of their 35 years of experience in sustainable growing practices, dedication to socially conscious principles and the production of essential oils of the highest quality,” said Lauren Walker, Young Living chief supply chain officer.

Scattered across the vast continent of Africa, the Amanzi Amahle Farm and Distillery boasts more than 29,000 acres of rich soil and land ripe for growing botanicals for some of Young Living’s essential oils. The newest Young Living partner farming cooperative and distillery practices Seed to Seal® sustainability by scattering leftover spent leaf biomass back onto the land, among other sustainability methods. All aspects of the process—from planting to distillation—are monitored and maintained through quality control practices and testing; an independent audit also ensures that all essential oils produced meet Young Living’s strict Seed to Seal standards.

Filed Under: Daily News Tagged With: Amanzi Amahle Farm, botanicals, Cape Town, Direct Selling, Direct Selling News, Distillery, DSN, Essential Oils, eucalyptus radiata, farm, grapefruit, Lauren Walker, Lehi, lemon, MLM, Multi-Level Marketing, orange, partner, quality control, Seed to Seal, socially conscious, South Africa, standards, Supply Chain, sustainable growing, Tea Tree, Utah, Young Living, Young Living Essential Oils

Isagenix Named One of Arizona’s Most Admired Companies for 2018

September 20, 2018 by DSN Staff Leave a Comment

Gilbert, Ariz.-based Isagenix International was recently selected as one of Arizona’s Most Admired Companies for 2018 by Az Business Magazine and BestCompaniesAZ.

“This is the most comprehensive corporate awards program in Arizona, and due to the breadth of the areas it examines, companies who are selected join a prestigious group of employers in Arizona,” said Denise Gredler, founder and CEO of BestCompaniesAZ and co-founder of the Most Admired Companies program. “This program recognizes the wonderful contributions and impact these most admired companies bring to the state.”

Companies were chosen based on performance in five areas: workplace culture, leadership excellence, corporate and social responsibility, customer opinion and innovation. There were 187 entries for the award this year. Isagenix was one of 55 honorees that also included American Express, Arizona Diamondbacks, Dun & Bradtstreet and Habitat for Humanity Central Arizona.

“We strive for excellence in every area of the business, and our reputation as an exceptional health and wellness company and employer is important to us, so I’m thrilled Isagenix was named one of Arizona’s Most Admired Companies,” said Isagenix Chief Executive Officer Travis Ogden. “We thank Az Business Magazine and BestCompaniesAZ for this honor and congratulate all the winners. We’re humbled to share this recognition with them.”

Filed Under: Daily News Tagged With: American Express, Arizona Diamondbacks, Arizona’s Most Admired Companies, AZ, Az Business Magazine, BestCompaniesAZ, Denise Gredler, Direct Selling, Direct Selling News, DSN, Dun & Bradtstreet, Gilbert, Habitat for Humanity, Isagenix, MLM, Multi-Level Marketing, recognition, Travis Ogden

LegalShield Appoints Three Vice Presidents

September 19, 2018 by DSN Staff Leave a Comment

Ada, Okla.-based LegalShield recently announced the hiring of Stephanie Gaccetta as vice president, Contact Center; Tina Gaccetta as vice president, Marketing and Incentives Network Division; and Scott Grissom as vice president of Product Leadership, Marketing and Sales.

“We’re delighted to welcome Stephanie, Tina and Scott to the LegalShield family,” said LegalShield CEO Jeff Bell. “Each of these outstanding new hires impressed us with their deep industry experience and accomplishments. As we look towards the future, hiring these key leaders will be invaluable as we continue to grow our company to provide affordable access to legal services for every person in North America.”

Stephanie Gaccetta has two decades of extensive experience in high-volume centers, with a focus on customer experience, performance improvement and employee engagement. Her areas of expertise include mergers and acquisitions, performance management, building organizational relationships, customer experience, employee engagement, retention, talent acquisition, training and quality. Prior to joining LegalShield, she spent nearly 17 years at ADT Security where she was the director of Customer Loyalty and Retention.

Tina Gaccetta has decades of experience in delivering marketing programs and events that supported top brands in technology, automotive and retail industries. She specializes in incentives, meetings and event marketing, communications, strategic planning, data management and analytics, and performance improvement. Prior to joining LegalShield, she served in leadership roles at SITE Global, Aimia Inc. and Carlson Marketing.

Scott Grissom has nearly 30 years of business and financial experience and leadership. Prior to joining the company, he served as chief financial officer at Ferrari North America and Bollinger Motors. Before that, he spent 26 years at Chrysler and Fiat Chrysler Automobiles, where he held various finance leadership positions overseeing marketing, brand management and product development. He will operate as the chief advocate for LegalShield products and their features and benefits.

Filed Under: Daily News Tagged With: Ada, Direct Selling, Direct Selling News, DSN, Jeff Bell, LegalShield, MLM, Multi-Level Marketing, Ok, Scott Grissom, Stephanie Gaccetta, Tina Gaccetta

WorldVentures Appoints Enrico Garcia as New SEA Emerging Markets Manager

September 19, 2018 by DSN Staff Leave a Comment

Plano, Texas-based WorldVentures recently announced the appointment of Enrico Garcia as emerging markets manager for Southeast Asia (SEA).

“We’re bringing in new leadership to ensure every touch-point of our business delivers personalized, region-specific service that our members and representatives expect from a world-class global organization,” said CEO Josh Paine. “Enrico’s expertise allows us to go into new markets in Southeast Asia with confidence, clarity and a commitment to excellence.”

Under Garcia’s leadership, WorldVentures will focus on the rapidly growing customer base in SEA and lead the company’s growth initiatives across the region. Garcia is a seasoned sales executive with extensive expertise in retail and direct sales. Garcia also has previous experience as Retail Operations Manager of Pilipinas Shell Petroleum Corporation responsible for retail initiatives in the market.

Garcia has experience in corporate leadership and was a Director for the Direct Selling Association of the Philippines. He fully understands first-hand how to best serve member communities and independent representatives in SEA.

“WorldVentures has deep roots in the Asia-Pacific region, and a commitment to representatives around the world,” Garcia said. “I look forward to developing new markets in Southeast Asia and continuing to develop and deepen long-lasting relationships.”

Filed Under: Daily News Tagged With: Asia-Pacific, Direct Selling, Direct Selling Association of the Philippines, Direct Selling News, DSA, DSN, Enrico Garcia, Josh Paine, MLM, Multi-Level Marketing, Philippines, Pilipinas Shell Petroleum Corporation, Plano, Shell, Southeast Asia, Texas, WorldVentures

ARIIX Opens New British Columbia Office

September 18, 2018 by DSN Staff Leave a Comment

Bountiful, Utah-based ARIIX recently announced it has opened a new office in British Columbia to support its growing market in Canada.

The opening follows the merger of ARIIX and NuCerity earlier this year, which significantly increased the company’s presence in Canada. The new ARIIX Canada office, located in Richmond, will have a warehouse and distribution center, a Will-Call counter where purchases can be picked up in person, and space for representative meetings and trainings.

“With plans to triple our growth in Canada within the next year, it became imperative that we have in-country support for our representatives,” said Riley Timmer, ARIIX chief operations officer and founder. “This office is a place for our reps to call home, to bring in prospects and to hold trainings. We’re impressed with the energy of our Canadian market, and we can’t wait to see what they accomplish with the additional support they’re getting!”

Filed Under: Daily News Tagged With: ARIIX, Bountiful, British Columbia, Canada, Direct Selling, Direct Selling News, DSN, MLM, Multi-Level Marketing, NuCerity, Richmond, Riley Timmer, Utah

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