read / Company Spotlights
Company Spotlights provide in-depth profiles that cover the history, philosophy, philanthropy, growth, development and corporate culture of groundbreaking companies in the channel.
For Princess House, the 2020 chaos was the perfect atmosphere to rethink, restructure and reorient the company, shifting course from several years of declining sales and scattered focus.
Before they dreamed up their signature lashes, the founders of Red Aspen—Jesse McKinney, Genie Reese and Amanda Moore—established a mission for their new company, one that would guide every decision and every product: to inspire women to stand up, stand out and stand together by uniting passionate with purpose.
Back in 1972, the “wellness industry” wasn’t an industry at all. It was a handful of passionate, health-conscious entrepreneurs like Gene and Kristine Hughes, founders of Nature’s Sunshine, who were driven to share how nutritional products could change lives. Today, Nature’s Sunshine is poised to reclaim its place as the leader of the industry it helped create.