We asked companies of all shapes and sizes to nominate the young corporate standouts who are poised to become the next generation of legendary direct selling executives. We were incredibly impressed with the achievements, ambitions and abilities of the nominees. And, after meeting them, we believe the future of the channel is in very good hands. Congratulations to the 2025 DSN 40 under 40!

Direct Selling News held its 16th Global Celebration event on Tuesday, March 25, 2025 in Irving, Texas to recognize and celebrate the very best of direct selling. Awards and honors were revealed in several categories, including a Lifetime Achievement Award, a Legacy Award, Bravo Awards and the unveiling of the DSN Global 100 List.

Human brains aren’t hardwired for a solitary existence. People turning inward runs contrary to what evolution dictates necessary for us to survive. People need people.

It is critical to appreciate the individuality of each LATAM market, but there is also a connective tissue within these cultures, from food and dance to familial and religious values, that transcends countries and continents.

12 North American companies with annual revenues exceeding $50 million, exhibiting not only resilience but an ability to create something every company wants: momentum. Direct Selling News sat down with the CEOs of these revenue-driving companies to learn from their business strategies and what it means to design a healthy company culture during rocket ship growth.

The right compensation structure can help a company thrive, expand across markets and build powerful brand loyalty. An ill-fitting comp plan, however, can create exactly the opposite—tanking distributor morale and limiting who and how many people a company can reach.