LegalShield released its Economic Stress Index Report, including a worsening Consumer Stress Index and data showing the highest level of consumer financial stress in a year.

The World Federation of Direct Selling Associations (WFDSA) reported global direct sales of $186.1 billion in 2021. With the exception of China, which saw a 1.5% increase, worldwide retail sales increased 3.3% year-over-year. 

Medifast, the parent company for direct selling organization OPTAVIA, released the findings for their survey that explored the dieting patterns and health perspectives of more than 2,000 U.S. adults.

LegalShield’s Economic Stress Index from May 2022 illustrated that consumers are beginning to feel financially strained and are potentially entering a season of heightened borrowing costs and stress. 

The direct selling industry experienced record high retail sales in 2021 in the United States, according to the Direct Selling Association’s (DSA) Direct Selling Growth and Outlook Survey for 2021.

Whereas Baby Boomers who need to troubleshoot a problem with a new product might instinctively reach for the phone to call a customer service representative, younger consumers instinctively reach for what they know and trust—which is authentic, brief videos from an online representative they see as knowledgeable.