In a new study commissioned by Herbalife, which surveyed 2,000 Americans and 6,500 international participants in 9 countries, almost half of Americans (40%) reported turning to side hustles or other forms of supplemental income to help pay their bills or provide flexible income.
The way the youngest generations shop and save is changing. In a survey conducted by GoBankingRates, which looked at the banking habits of Gen Z and Millennials, only one in five young Gen Z participants reported having a checking account.
2020 and 2021 saw phenomenal growth in our industry. The somber reality of 2022 set in as direct selling will likely see a year-over-year decrease in sales. Many companies are asking how do we retake the market share gained over that 18–24-month period?
Office Depot’s second annual Women’s Small Business Survey, which polled 1,000 women small business owners, found that 70% of women enjoyed being their own boss above all, a 4% increase from last year.
Direct selling companies are preparing strategies that promise growth and innovation. DSA members are at the forefront of creating transformational eCommerce experiences while maintaining the core values of relationship-based businesses. Many of the most innovative programs were highlighted during the Digital Awards ceremony.
The Direct Selling Association submitted comments to the Federal Trade Commission, stating the FTC should solidify its rulemaking as pertaining to earnings claims before it moves forward with any updates to the Business Opportunity Rule.