A celebration of the powerful female founders who inspire, support and create accessible entrepreneurial paths. Ready or not, the direct selling industry is changing. Pushy sales tactics, promotions and sales pitches are out. What customers want and expect from brands is an organic feel to all of their interactions and an Instagram-worthy customer experience. Word-of-mouth…

Read More
Golden Einkorn Farm

Young Living recently announced a new partnership with the Golden Einkorn Farm in Sault, located in the French region of Provence. The Golden Einkorn Farm is Young Living’s newest partner and is the exclusive producer of the company’s popular ancient einkorn grain and other einkorn products. This 600-acre, family-owned farm is run by longtime Young Living…

Read More
Direct Selling In 2019

In 2019 Direct Selling Faced Some Strong Headwinds Throughout this year the editors at Direct Selling News have had no shortage of topics to talk about. Never before have we seen such a year that has so dramatically impacted the future of direct selling. We began 2019 with troubling news out of China and ended…

Read More
South Africa Market

Young Living Essential Oils recently held a celebration in Johannesburg, South Africa, to mark the opening of the company’s new South Africa market, the first Young Living market on the African continent. Nearly 1,300 registered guests attended the event, coming from every continent on the globe to take part in the festivities. Young Living marked the occasion with traditional South African drum…

Read More
DSA’s Memo on CBD

It’s been a month since the Code Administrator of the Direct Selling Association (DSA) made it known to all member companies in a memo released July 29th stating  “…it is the determination by this office that the sale of ingestible CBD (cannabidiol-based oils) products such as a foodstuff, nutritional supplement, tincture or for any digestible means for humans or…

Read More

In conjunction with its annual meeting, the U.S. Direct Selling Association (DSA), announced top honors to the industry’s standout companies at its 2019 DSA Awards gala in Austin, Texas. In addition, the Direct Selling Education Foundation(DSEF) announced three new inductees to its prestigious Circle of Honor. DSA Awards DSA Awards recognize the outstanding programs DSA…

Read More

Infuse confidence and meaning into people’s lives. For several years as an executive of Young Living, I’ve had a front-row seat to witness what this amazing industry can do for people. Prior to that, as an international business attorney, my time was spent on the consummation of big business deals. Today, like all of you,…

Read More

One of the ways direct sellers can compete in the marketplace is to consistently provide value. Video may be king on the Internet, but sharing your expertise and adding value via a company blog is still a massively popular and effective brand builder in letting people know about your mission, values, and your expertise and…

Read More
Carlos Lopez Ortega

Young Living Essential Oils announced that it has hired Carlos Lopez Ortega as the new country manager for Colombia. The appointment highlights Young Living’s commitment to strategically driving momentum in Latin America. “Bringing Carlos’ experience to Young Living is integral to the support and growth of our members in Colombia,” said Jared Turner, president and chief operating officer of…

Read More