A recent story by the Chicago Tribune noted two direct selling companies—Hempworx and Zilis—that are giving moms new side hustles selling CBD oil.
According to the article, CBD oil is the latest in a string of products that women, many of them mothers, are selling and recruiting others to sell. In the U.S., the availability of CBD products grew by more than 80 percent in 2018, to about $591 million, according to market research from Chicago-based Brightfield Group.
The Tribune article cited the U.S. Direct Selling Association’s most recent data, which stated that 73.5 percent of U.S. direct sellers are women. The industry is appealing to women because the flexibility of the job offers moms a way to earn money while also taking care of responsibilities at home.
- Texas-based Zilis, which produces products with CBD, has grown more than 500 percent in the last two years according to Founder Steven Thompson. That includes about 30,000 “brand ambassadors,” or sellers—70 percent of whom are women.
- Hempworx, the Las Vegas-based health, wellness and fitness company, sells hemp-derived CBD oil and anti-aging creams as well hemp-infused coffee and creamers and CBD products for pets.
To read the full article, click here.