Posts Tagged ‘Direct Selling Association’
CANADA: Open For Business
With over 37 million people, Canada has excellent potential for continued development and expansion. Given the close geographic and cultural relationship between the U.S.A. and Canada, it is no surprise that many U.S.-based direct selling companies have a long and established presence north of the border. Add a number of successful Canadian and international companies…
Read MoreThe Power of Association
As is true with any membership, you get what you put into it. You reap the richest value from organizations when you become an active participant. Association membership works exactly the same way: DSA is a crucible in which relationships are fused and ideas forged. The return on a company’s membership investment can only grow when members…
Read MoreDSA Fall Conference 2018 Recap
Earlier this month, DSA Fall Conference 2018 welcomed more than 300 direct selling leaders to share the latest innovations, ideas and insights for today’s competitive market. The conference, held in Arlington, Va., allowed attendees to gain valuable insights on sales and marketing strategies, leveraging technology to fuel growth and brand value, independent contractor classification issues, recent legal…
Read MoreDirect Selling vs. The Gig Economy
What used to be friendly territory is now a battleground. The gig economy is no longer an outlier. According to a recent McKinsey Global report titled Independent Work: Choice, Necessity and the Gig Economy found that 162 million people in Europe and the United States—or 20 to 30 percent of the working-age population—engage in some…
Read MoreSeldia Releases New Survey on European Direct Sellers
Seldia, the European Direct Selling Association, recently released a new survey on direct sellers in the European Union. Seldia commissioned Ipsos, a Paris-based global market research firm, to conduct a socio-economic study on the direct selling salesforce. This is the first such report in the last 10 years to cover the makeup and motivation of…
Read MoreFTC Lauds Establishment of the Direct Selling Self-Regulatory Council
Lois Greisman, Associate Director of the Division of Marketing Practices, Federal Trade Commission (FTC) lauded the establishment of the Direct Selling Self-Regulatory Council (DS-SRC) at the Direct Selling Association (DSA) Fall Conference in Arlington, VA. In addition to providing an overview of the January 2018 FTC Business Guidance Concerning Multi-Level Marketing, Associate Director Greisman characterized…
Read MoreSecretary Acosta Recognizes Independent Contractors’ Important Role
Photo: U.S. Department of Labor Secretary Alexander Acosta at DSA Fall Conference U.S. Secretary of Labor Alexander Acosta recently recognized the important role independent contractors play in the American economy. Secretary Acosta presented the Trump Administration’s views on independent contractors at the Direct Selling Association Fall Conference held Nov. 12–14 in Arlington, VA. He highlighted the…
Read MoreM.Global, Jamberry, Avisae Merge into BeneYOU
Direct selling companies M.Global, Jamberry and Avisae have joined together to form the newly launched BeneYOU, LLC. The move is the culmination of a series of strategic moves that have occurred throughout 2018, including M.Global’s June acquisition of assets from Jamberry, which offered beauty and skin care products, and the recent welcoming of Utah-based Avisae, a health…
Read MoreThe Seal Has Been Broken — Tips To Staying Out Of Class Action Crosshairs
For nearly as long as direct selling has been in existence, our business model has been the subject of skepticism, and often by virtue of the fact that it’s one with which many aren’t familiar. That uniqueness—that flexibility to operate one’s own business with an unparalleled degree of support from an established brand—is what inspires…
Read MoreJoining to Share Our Strengths
Direct selling is strongest when we come together as a family and share our experience, insights and strengths. We all know how Amazon has impacted competition on the product side of our business, and the emerging gig economy players that rely on independent contractors have brought even more disruption to the marketplace. We delight in…
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