The Direct Selling Association (DSA), the national trade association for direct selling companies, held its annual Capitol Hill Initiative virtually this year, allowing independent direct sellers to attend congressional meetings through video calls.

The association emphasized its commitment to business ethics, consumer and salesperson protection, as well as self-regulation for the entire direct selling channel. The DSA also reinforced that it requires all DSA members to adhere to its stringent DSA Code of Ethics, which prohibits pyramid schemes and false or misleading income claims. 

The Direct Selling Association (DSA) announced its support of the Preserving Direct Seller Independence Act of 2021 H.R. 5038. The legislation introduced by Representatives Tim Walberg and Henry Cuellar would “clearly define direct sellers as independent contractors under the Fair Labor Standards Act (FLSA) consistent with the Internal Revenue Service Code.”

Individual brands always acknowledge the importance of reputation. When induvial brands use the same channel of distribution, they collectively form a brand.

The Direct Selling Associations of the U.S., Canada and Australia recently recognized Al Bala, Mannatech President and CEO; Jenny Messenger, Mannatech Executive Director; and Vida Achundsada, Operations Manager for Mannatech Canada for their years of experience, insight, leadership and service to the direct selling industry.

4 Reasons for Direct Selling Optimism Post-Pandemic Direct selling demonstrated its resilience in a challenging environment in the last year achieving record highs in sales, sellers and customers in the U.S. As the U.S. economy continues its recovery from the pandemic, a continued rapidly evolving retail and labor market provides opportunities and challenges for direct selling, […]

The Direct Selling Association (DSA) released an official statement following an announcement by the Federal Trade Commission (FTC) and the state of Arkansas that accuses Blessing Loom of being a pyramid scheme. In its statement, the DSA said the situation “highlights the value of and need for strong anti-pyramid laws and enforcement.”

The Direct Selling Association (DSA) and its Board of Directors announced it has selected the incoming officers and directors for the upcoming 2021-2022 Association year.

The direct selling industry’s trade association, the United States Direct Selling Association (DSA), released the results of its 2020 Direct Selling Growth and Outlook Survey, revealing 13.9% growth in the industry and $40.1 billion in U.S. retail sales during the year. “America is forever changing, no more so than during the last year,” said Direct […]

In early January 2020, none of us could have foretold what the year would bring for society and the global community. DSA set our agenda: one that would continue to build direct selling’s reputation as a consumer protection champion. Events and education sought to uncover new opportunities for driving the direct selling channel’s rejuvenation through […]

The Direct Selling Association presented the 2020 DSA Award winners for top honors in customer service, products, innovation and to individuals who stood out as a prominent leader in the industry in a virtual awards ceremony. The 2020 DSA Award winners include: 2020 CSR Vision for Tomorrow: Amway – Project Light Speed Excellence in Business: […]

Joseph N. Mariano, president and CEO of the Direct Selling Association (DSA), shared the following on the recent loss of direct selling legend Bob Brouse. With deep sadness, I write to report the loss of a direct selling industry and association leader, a recipient of the first DSEF Circle of Honor in 1988, and the 1995 […]