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Friday / May 27. 2022
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DSA Hosts Women’s Entrepreneurship Roundtables with Members of Congress
DSA Hosts Women’s Entrepreneurship Roundtables with Members of Congress
The Direct Selling Association recently held virtual events featuring almost 20 women entrepreneurs from congressional districts across the country to discuss the importance of flexibility and opportunity when it comes to work, and the value that direct selling can offer women.
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DSA Message: Direct Selling and the American Worker
DSA Message: Direct Selling and the American Worker
DSA’s 2021 Growth and Outlook Report showed a 13.2 percent in 2020, or more than 7.7 million entrepreneurs participating in direct selling on a part- or a full-time basis. This reality, coupled with the DSA Industry Research Committee’s forecast of 4 to 7 percent growth in 2021 for U.S. direct selling, is terrific news.
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DSA Message: The Power of Association
DSA Message: The Power of Association
DSA’s 2021 Growth and Outlook Report showed a 13.2 percent in 2020, or more than 7.7 million entrepreneurs participating in direct selling on a part- or a full-time basis. This reality, coupled with the DSA Industry Research Committee’s forecast of 4 to 7 percent growth in 2021 for U.S. direct selling, is terrific news.
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DSA Announces Support of the FTC’s Efforts to Stop False COVID-19 Product Claims
DSA Announces Support of the FTC’s Efforts to Stop False COVID-19 Product Claims
In a statement this week, the Direct Selling Association (DSA) expressed its continued support of the efforts made by the Federal Trade Commission (FTC) to stop false product claims connected to the COVID-19 virus. 
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DSA Message: Looking Back, Forging Forward
DSA Message: Looking Back, Forging Forward
DSA’s 2021 Growth and Outlook Report showed a 13.2 percent in 2020, or more than 7.7 million entrepreneurs participating in direct selling on a part- or a full-time basis. This reality, coupled with the DSA Industry Research Committee’s forecast of 4 to 7 percent growth in 2021 for U.S. direct selling, is terrific news.
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DSA Study Forecasts Record-High Retail Sales for the Channel in 2021
DSA Study Forecasts Record-High Retail Sales for the Channel in 2021
The U.S. Direct Selling Association (DSA), in its 2021 Growth & Outlook Study, reported a predicted growth between 4%-7% for the channel in 2021. With this forecast, direct selling retail sales are expected to reach between $41.7 billion and $42.9 billion, a record high for the industry.
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DSA Hosts Capitol Hill Initiative to Discuss Protections for Independent Workers
DSA Hosts Capitol Hill Initiative to Discuss Protections for Independent Workers
The Direct Selling Association (DSA), the national trade association for direct selling companies, held its annual Capitol Hill Initiative virtually this year, allowing independent direct sellers to attend congressional meetings through video calls.
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Direct Selling Association Responds to “LuLaRich,” Saying LuLaRoe “Is Not and Has Never Been a Member of DSA”
Direct Selling Association Responds to “LuLaRich,” Saying LuLaRoe “Is Not and Has Never Been a Member of DSA”
The association emphasized its commitment to business ethics, consumer and salesperson protection, as well as self-regulation for the entire direct selling channel. The DSA also reinforced that it requires all DSA members to adhere to its stringent DSA Code of Ethics, which prohibits pyramid schemes and false or misleading income claims. 
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Direct Selling Association Announces Support for Reintroduction of Legislation Defining Direct Sellers as Independent Contractors
Direct Selling Association Announces Support for Reintroduction of Legislation Defining Direct Sellers as Independent Contractors
The Direct Selling Association (DSA) announced its support of the Preserving Direct Seller Independence Act of 2021 H.R. 5038. The legislation introduced by Representatives Tim Walberg and Henry Cuellar would “clearly define direct sellers as independent contractors under the Fair Labor Standards Act (FLSA) consistent with the Internal Revenue Service Code.”
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Why Reputation Matters – An Overview
Why Reputation Matters – An Overview
Individual brands always acknowledge the importance of reputation. When induvial brands use the same channel of distribution, they collectively form a brand.
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DSA Recognizes Three Mannatech Employees for their Leadership and Service to the Industry
DSA Recognizes Three Mannatech Employees for their Leadership and Service to the Industry
The Direct Selling Associations of the U.S., Canada and Australia recently recognized Al Bala, Mannatech President and CEO; Jenny Messenger, Mannatech Executive Director; and Vida Achundsada, Operations Manager for Mannatech Canada for their years of experience, insight, leadership and service to the direct selling industry.
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STATE OF DIRECT SELLING
STATE OF DIRECT SELLING
4 Reasons for Direct Selling Optimism Post-Pandemic Direct selling demonstrated its resilience in a challenging environment in the last year achieving record highs in sales, sellers and customers in the U.S. As the U.S. economy continues its recovery from the pandemic, a continued rapidly evolving retail and labor market provides opportunities and challenges for direct selling, […]
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