Public Direct Sellers: Why We Have “Regulatory” and “China” as Risk Factors; Stocks Feeling the Pain China deteriorates substantially, and it’s not geopolitics  Business in China for the publicly traded Direct Selling stocks slowed substantially in the Q2 due to the government’s crackdown on direct selling nutrition companies earlier in the year. The most exposed…

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California Governor

The Direct Selling Association (DSA) applauded California Governor Gavin Newsom for signing Assembly Bill 5, which includes an exemption for direct sellers. Without the exemption, the bill would have created an uncertain framework for more than 2.2 million Californians involved in direct selling. “We want to thank Assemblywoman Gonzalez and interested stakeholders for working with DSA and…

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Social Selling

Strategies and statistics for thriving in the social media arena. Social media platforms continue to evolve as natural tools for direct sellers to increase their network and attract customers by building genuine relationships. Social selling is not about the short-term, one-time sell. Rather, it’s about building relationships for the long-term. It requires more than “liking”…

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Jeremy Redd Appointed Zija International President & CEO

Zija International announced that its Board of Directors has appointed Jeremy Redd as president and chief executive officer, effective immediately. “During this transformative growth period at Zija International, there is no one better to take the reins than Jeremy Redd,” said Ryan Palmer, Zija’s former president and current member of the Board of Directors. “Jeremy is an empowering leader with…

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Finance Financial Results Growth

USANA Health Sciences, Inc. (NYSE: USNA) announced financial results for its fiscal fourth quarter and full-year ended December 29, 2018. Fourth quarter 2018 net sales were $299.0 million, compared with $273.1 million in the prior-year period, or a 9.5 percent increase year-over-year. The company’s total number of active customers increased 9.0 percent year-over-year to 616,000.…

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Ray Carter Stemtech

Stemtech Corporation announced that Ray C. Carter, Jr. has stepped down as CEO. Carter founded the company in 2005. He cited personal reasons for the decision to step down, but said he would be accessible to the company on an as-needed basis. David Casanova has been promoted to president of Global Sales and Marketing with…

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LifeVantage Corporation (Nasdaq: LFVN) reported financial results for its second quarter ended December 31, 2018. Revenue increased 17.6% to $58.2 million year over year and 4.6% sequentially; Revenue in the Americas increased 15.0% year over year and 3.3% sequentially. Revenue in Asia/Pacific & Europe increased 25.0% year over year and 8.2% sequentially; Active members increased 8.2%, including independent distributor growth of 6.5% and active customer…

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Herbalife Nutrition recently announced the launch of the company’s Global Month of Purpose initiative, with hundreds of events scheduled. The initiative complements the company’s year-round program of creating opportunities for Herbalife Nutrition’s approximately 8,300 employees as well as Herbalife Nutrition independent distributors to help those in need around the world. The company has set a…

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Dating Violence

February is Teen Dating Violence Awareness Month, and young Americans are weighing in on the #MeToo movement. As part of Mary Kay’s ongoing Pink Changing Lives℠ initiative, the global beauty company recently shared results from their annual “Truth About Abuse” survey, revealing that the #MeToo movement has likely contributed to young women—and men—feeling more comfortable reporting harassment…

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