Happi, a publication covering the household and personal products industry, released its Top 50 Report. Since 1978, the list has created an annual ranking of the top brands in the beauty, household and personal care industries that are headquartered in the US. Results are based on revenue as reported or estimated based on each company’s mix of products.
This year, Happi’s 2026 List of the Top 50 US Companies included nine direct selling brands, including:
- #12 – Amway
- #13 – Mary Kay Inc.
- #19 – doTERRA
- #21 – Neora
- #23 – Young Living
- #29 – Melaleuca
- #36 – Nu Skin
- #43 – MONAT Global
- #47 – Scentsy
Four of the brands – Amway, Mary Kay Inc., Nu Skin and Neora – climbed in the ranking by at least one level as compared to the 2025 Top 50 Report.
