Melaleuca announced that USA Today has ranked it one of America’s Most Trusted Brands. USA Today’s 2025 consumer trust study surveyed more than 24,000 US consumers and measured emotional connection, trust and transparency, customers’ likelihood to purchase, alignment with personal values and reliability.

Happi, a publication that focuses on trends and innovation in the household and personal products industries, released its Top 50 US Companies list for 2024. Included in the list are nine direct selling companies.

Included in the list are global powerhouse brands, including Procter & Gamble at number one. Among these household names, ten direct selling companies were listed.

Common Practices. Managerial Courage. Calculated Risk. If a founder’s belief in a hero product starts a company on its journey toward the billion-dollar mark, then it’s stellar decision-making and a determined field that can propel them into momentum and triple digit multimillion-dollar status. But scaling to a billion or more? What does it take to get […]

DSN in partnership with Transformation Capital  released the February Digital Momentum Index. Exiting the holidays, the full 100-company list saw increases in average monthly fan/follow growth and engagement across both platforms (Facebook and Instagram). Additionally, February saw an average increase in web traffic. January’s publication received significant international attention, and we are very excited to […]

Starting with the July 2019 issue, Direct Selling News is introducing a new monthly ranking, the DSN Digital 100, that will offer added insight on the digital marketing efforts of direct selling companies. The goal of the DSN Digital 100 is to see who within the direct sales industry is executing a sound social media […]

The U.S. Direct Selling Association (DSA) recently announced elected officers and directors to the association’s Board of Directors.   Officers and directors of the association are recognized leaders who have earned the respect of their colleagues and the public and are committed to lead and direct the affairs of the association. The board officers will each serve one-year […]

In conjunction with its annual meeting, the U.S. Direct Selling Association (DSA), announced top honors to the industry’s standout companies at its 2019 DSA Awards gala in Austin, Texas. In addition, the Direct Selling Education Foundation(DSEF) announced three new inductees to its prestigious Circle of Honor. DSA Awards DSA Awards recognize the outstanding programs DSA […]

Changes in the global environment for direct selling companies are happening rapidly on all fronts. Shifting consumer expectations, tighter regulations, increasing digital demands and new competitors are forcing us to examine ourselves inside and out—question who we are, what we’re about and how we want to move forward. We can shrink from these challenges, or […]

Frank VanderSloot, founder and CEO of Melaleuca, recently launched a new fund to defend people from “overly aggressive medical debt collectors.” VanderSloot and his wife, Belinda, announced a $500,000 legal defense fund last week to help east Idahoans with medical debt who also have been slapped with “excessive attorney fees.” “Medical rates and medical expenses […]

Photo: DSA President and CEO, Joseph N. Mariano with 2018 Hall of Fame honoree Jeffrey Reigle, President and Chief Executive Officer, Regal Ware Inc. The U.S. Direct Selling Association (DSA), the national trade association for companies that offer entrepreneurial opportunities to independent sellers to market and sell products and services, announced the winners of the prestigious 2018 DSA […]

Melaleuca, Idaho Falls, an Idaho-based natural health and wellness brand, has promoted Jerry Felton to president of Melaleuca International. Felton, who previously served as Melaleuca’s senior vice president of International, will oversee all the company’s international operations in the 16 countries where it does business. Felton has been with Melaleuca for nine years. He served […]