To celebrate what it called an “historic strategic merger” with ACN Korea, Neora held an event at the ASTRA in Seoul, Korea. The event signaled the next step in Neora’s expansion in the Asia-Pacific region and its e-commerce launch in China.

Resilience and a willingness to adapt have always been critical, but as the industry enters into a unique and new phase of disruption, there are key essentials for driving success in the future.

When we looked at what story we wanted to tell this year in honor of International Women’s Month, we quickly realized a shift in leadership has been happening at several powerhouse companies in the channel—a shift worth noting and exploring. There is a new generation of female executives taking the lead, women who have been a part of direct selling their entire lives.

If history has taught us anything, it’s that direct selling’s path runs parallel to personal development. Tactics, messaging and delivery evolve. Technology increases accessibility. Methodology, like gamified and virtual programming, modernizes. Messaging keys to new themes like emotional intelligence and mindfulness, but retrieves original edicts like resilience, purpose, connection and earning, too.

This year, a number of leading direct selling companies have announced their departure from the network marketing model, including most recently Rodan + Fields and Seint. This has unsurprisingly led to significant and widespread backlash from distributors in the field who feel left behind by a culture and business they helped build. Many direct selling […]

Happi, a publication that focuses on trends and innovation in the household and personal products industries, released its Top 50 US Companies list for 2024. Included in the list are nine direct selling companies.

At a time when legislative gridlock in Congress means fewer regulations created by statute as well as increasing incidents of regulatory rule interpretation and expansion, direct selling companies are wise to step up or step into government affairs and advocacy at this time in order to proactively protect themselves. After all, once the Federal Trade Commission comes knocking, it really is too late.

In recognition of its successful defense of Neora in an epic victory against the Federal Trade Commission (FTC), the inaugural winner of the new Bravo Supplier Award is Foley & Lardner. Foley is not new to the industry. It has been representing direct selling companies for over 40 years.

When David Beats Goliath No company had more long-term impact on the health of the channel this year than Neora. After a seven-year battle of David and Goliath proportions with the Federal Trade Commission (FTC), Neora emerged victorious in a precedent setting win that will serve as the guidepost for legitimate direct selling companies in the future. Neora’s litigation experience was […]

This innate drive and personal belief system is why, when the Federal Trade Commission began pursuing Neora and alleging false claims against the company in 2016, Jeff not only wanted to defend the company name, he wanted to prove with data-backed evidence that Neora was operating with integrity.

In its largest gathering of direct selling executives to date, Direct Selling University (DSU) offered two days of education and training sessions from the experts and thought leaders behind today’s most successful brands and marketplace movements.

Direct Selling News held its 15th Global Celebration event on Wednesday, April 3, 2024 in Irving, Texas to recognize and celebrate the best of direct selling. Hundreds of people representing over 115 companies around the world attended in person.