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Seldia, the European Direct Selling Association, recently released a new survey on direct sellers in the European Union. Seldia commissioned Ipsos, a Paris-based global market research firm, to conduct a socio-economic study on the direct selling salesforce. This is the first such report in the last 10 years to cover the makeup and motivation of…

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A new survey by Seldia shows direct selling continues to contribute to equality, entrepreneurship and growth in Europe. In celebration of its 50th anniversary, Seldia, the European direct selling association, commissioned global market research group Ipsos to do a comprehensive survey into the lives of direct sellers in 2018. The independent study, revealed at Seldia’s…

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Los Angeles-based Herbalife Nutrition, in conjunction with National Breakfast Month, announced the results of its Healthy Breakfast Survey of more than 8,000 global consumers. The survey about breakfast attitudes and consumption habits, which can have serious health implications for consumers, revealed that while 95 percent of respondents acknowledge the importance of eating breakfast, nearly 50 percent don’t…

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Last month, in its annual “Growth and Outlook Report,” the U.S. Direct Selling Association reported that retail sales of $34.9 billion for 2017 were down 1.8 percent from 2016. The wellness product category, which has been the channel’s strongest category for several years—and which accounted for 33.8 percent of all sales last year—also saw a slight decline. This marks…

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IBO Brian B. and Amway Vice Chairman Jim Payne go “Over the Edge” for Easter Seals at the annual event in Grand Rapids, Michigan. The rappelling activity raises funds for the charity.

Managing an $8.8 billion global enterprise while being the face of a $183 billion international market is a lot of responsibility. But Amway, the world’s largest direct selling company, with headquarters in Ada, Michigan, seems comfortable with—and energized by—the challenge. AmwayFounded: 1959Headquarters: Ada, MichiganTop Executives: Co-CEOs Steve Van Andel and Doug DeVos2016 Revenue: $8.80 billionGlobal 100 Ranking: 1Products: Personal care, wellness,…

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New research by scientists at USANA, the Salt Lake City, Utah-based nutritional company, has discovered that what we eat and drink may have a significant impact on how our genes are regulated. In a new study published in the journal Nutrients, USANA scientists discovered the chemical signatures found on DNA (termed DNA methylation) were different…

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