When Rodan + Fields was relaunched in 2018 by Katie Rodan and Kathy Fields, the term “influencer” had not yet made its way into the public lexicon. But Elisabeth Charles, CMO of Rodan + Fields, said the brand’s consultants were essentially influencers before the term existed. In the U.S., 300,000 consultants sell the products through a […]

A celebration of the powerful female founders who inspire, support and create accessible entrepreneurial paths. Ready or not, the direct selling industry is changing. Pushy sales tactics, promotions and sales pitches are out. What customers want and expect from brands is an organic feel to all of their interactions and an Instagram-worthy customer experience. Word-of-mouth […]

The Press-Enterprise, which serves the Inland Empire in Southern California, is reporting that LuLaRoe will permanently lay off 167 workers at its Corona, California distribution center. The layoffs were listed as a permanent closure of the facility in a notification received Wednesday, Oct. 23, by the state’s Employment Development Department. The state of California requires […]

Rodan + Fields recently announced it is launching in Japan in 2020. The launch will be the dermatology-inspired skincare company’s first step in expanding into the Asian market, one of the fastest-growing markets globally for the beauty and personal care industry. Rodan + Fields will enter Japan with new product formulations designed exclusively for the […]

Rodan + Fields, LLC recently announced the appointment of Steve Dee as chief information officer. Dee brings more than 25 years of technology and digital experience to Rodan + Fields, with experience at leading brands like Nike, J. Crew and Accenture. Most recently, he was vice president of Technology at Nike where he was responsible for leading […]

Starting with the July 2019 issue, Direct Selling News is introducing a new monthly ranking, the DSN Digital 100, that will offer added insight on the digital marketing efforts of direct selling companies. The goal of the DSN Digital 100 is to see who within the direct sales industry is executing a sound social media […]

Rodan & Fields will present four scientific posters at this year’s American Academy of Dermatology (AAD) Annual Meeting in Washington, D.C. The work highlighted in the posters, developed by Stanford-trained dermatologists and founders of Rodan + Fields, Dr. Katie Rodan and Dr. Kathy Fields, and a team of scientists led by Chief Scientific Officer Dr. Timothy Falla, showcases the research behind […]

Avon Products vs. Tupperware in addressing the new paradigm. Through the halfway mark in the fourth quarter, publicly traded Direct Selling stocks continued to outperform the broader market and consumer index averages so far in 2018. The Lane Research Direct Selling Index, which comprises the stocks of the six publicly traded direct selling companies we […]

New York City-based New Avon LLC recently announced that Lori Bush has been appointed chairwoman of the company’s Board of Managers, effective immediately. She succeeds Jack Stahl, who has served as chairman since June 2016. “The Board of Managers and I look forward to working with Lori in this expanded capacity and are confident that […]

Drs. Katie Rodan and Kathy Fields were among 24 self-made billionaires appearing on Forbes recently released annual list of America’s Richest Self-Made Women. The Rodan + Fields founders tied at #13 with a net worth of $1.5 billion. The 60 women on the list, led by ABC Supply cofounder and chairman Diane Hendricks with $4.9 billion, have a record combined […]

San Francisco-based Rodan + Fields, LLC, the No. 1 skincare brand in the U.S., according to Euromonitor, has announced that TPG Capital, the global private equity platform of alternative asset firm TPG, has made a strategic minority investment in the company. TPG will take a minority stake and help Rodan + Fields continue to accelerate […]

New York City-based New Avon has appointed Lori Bush to the company’s Board of Managers, effective immediately. Bush is experienced in both the worlds of direct selling and consumer beauty products. From October 2007 through January 2016, she served as president and CEO of Rodan + Fields. During her tenure, the company re-launched under a […]