The Bravo Global Good Award recognizes direct selling companies that demonstrate a proactive, sustained commitment to environmental sustainability, philanthropy and social responsibility. It honors organizations that have made giving not a department, but a defining characteristic of how they do business. This year, Direct Selling News is proud to recognize Herbalife as the recipient of the 2026 Bravo Global Good Award.

Natura announced a new strategic partnership with Debut, an AI-powered biotechnology beauty leader, as it seeks to commercialize an AI-discovered longevity ingredient complex. Debut brings its proprietary AI to the partnership and the two entities expect that Natura’s decades of beauty expertise rooted in the biodiversity of the Amazon Rainforest will allow them to commercialize […]

Plexus Worldwide President and Founder Alec Clark was honored by AZ Big Media at the 2026 Champions of Change Awards as the Philanthropic Business Leader of the Year.

Direct selling companies are facing a platform decision that didn’t exist in the same form five years ago. The ecommerce options available today are more capable and more varied than at any previous point, and the consequences of choosing poorly—in either direction—are significant.

LifeWave’s documentary film “Code of Creation” was honored at the 47th Annual Telly Awards in New York City.

Farmasi announced its projected 2026 revenue, citing a strong 2025 performance and continued global momentum.

Strategy 2030 and how both new and mature market growth has catalyzed revenue. In 2025, Vorwerk set its sights on becoming “the world’s most attractive direct sales company,” with a thriving global community and innovative product ecosystems. As part of that ambition, Vorwerk launched Strategy 2030, the company’s long-term growth strategy focused on expanding its […]

Amway announced culinary expert Chef Ming Tsai has joined the company as a Global Ambassador for the company’s cookware line. Chef Ming has been the host and producer of PBS’s longest running cooking show, “Simply Ming,”

The Vorwerk Group announced its financial results for the full-year 2025. The company ended the year with record revenue of approximately $4.1 billion, a 14.1% increase over 2024. Operating results improved 28.2% year-over-year to $321 million.

4Life embarked on its 2026 Tour Europe with an event in Barcelona, Spain. 4Life President and CEO Danny Lee and 4Life Chief Sales Officer Preston Richards, as well as Vice President of Europe Rafael Fernández kicked off the event, emphasizing the company’s commitment to science and research, and cast 4Life Founder David Lisonbee’s vision to […]

Olive Tree People, Inc., the subsidiary of Oliveda International, Inc., announced the launch of a new hydroxytyrosol-based waterless pet brand named “Is That Matty?” The new line is named after Olive Tree People Founder Thomas Lommel’s dog Matty, a 180-pound Spanish Mastiff.

LivePURE announced the beta rollout of a new AI-powered platform that provides sales assistance and support to its distributors.