
Shaklee introduced Shaklee Body, a clean, anti-aging body care collection designed to deliver nutrition for the skin from the outside in. This new line is intended for both men and women and includes Revitalize Body Wash, Restore Body Serum and Nourish Body Lotion.

In a survey conducted by Reader’s Digest, readers awarded Shaklee the Trusted Brand Award in the Vitamins and Health Supplements category, the second consecutive year the company has earned a Gold Award.

Shaklee has made a new sustainability pledge to expand its carbon offset program, source recycled and recyclable materials, and reduce its packaging shipping weight.

We’ve compiled a few of the most impactful and easily implemented ideas shared on our podcast and turned it into this Brand Equity Playbook—your comprehensive guide for building a bigger, better and more valuable brand.

Taking a Stand. Making an Impact. Corporate Social Responsibility is an expectation, the price of entry to succeed and remain relevant in business. We are what we say; what we do; how we do it; and what we choose not to do. Our products, the programs we initiate, the technological and social advancements we usher forth—they all matter. They comprise […]

Shaklee will partner with Vitamin Angels, a global public health nutrition organization that provides interventions for underserved children and pregnant women, to provide nutritional support for 120,000 children over the next year.

The Shaklee U.S. Health and Wellness Study recently revealed that the millennial generation, the largest adult population in the U.S., are “more stressed out than ever before” (60%) and concerned that they may now have “permanently low energy levels” (58%).

DSN in partnership with Transformation Capital released the February Digital Momentum Index. Exiting the holidays, the full 100-company list saw increases in average monthly fan/follow growth and engagement across both platforms (Facebook and Instagram). Additionally, February saw an average increase in web traffic. January’s publication received significant international attention, and we are very excited to […]

The World Federation of Direct Selling Associations (WFDSA) announced that Roger Barnett, chairman and CEO of Shaklee, will serve as the organization’s chairman through October 2023. Barnett assumes the role of chairman from Magnus Brannstrom, CEO and president of Oriflame. “It is an honor and privilege to serve the direct selling industry as chairman of […]

Seeking to provide value even before they started their business, beauty company BELLAME is building a loyal following thanks to great technology, transparency and great products. BELLAME Founded: 2018 Headquarters: Dublin, California Top Executives: Founders Melissa and Scott Thompson Products: Beauty For Melissa and Scott Thompson, founding BELLAME (pronounced Bella-Me) was a labor […]

Shaklee Corporation recently announced the induction of Samantha Achterberg and Charles Fernandez to the Shaklee Pure Performance Team. The Pure Performance Team consists of Shaklee’s more than 80 sponsored athletes. Achterberg and Fernandez are Modern Pentathletes and have qualified for the 2020 Summer Games in Tokyo. Achterberg won an individual silver medal at the Pan American Games in Lima, Peru, in […]

Strouds Linens recently announced that Charles L. Orr has joined the Executive Committee in anticipation of the 2020 launch of the company’s social selling bedding brand, SOMNVIE. “I’ve had the good fortune of knowing Charlie for more than a decade as we collaborated in industry meetings,” said founder and CEO Jeff Stroud. “In looking to […]
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