Le-Vel CEO

Le-Vel Brands CEO and co-founder Paul Gravette recently donated 300 branded knit beanies to Vanderbilt’s patients in the children’s cancer center. Monroe Carell Jr. Children’s Hospital at Vanderbilt is one of the nation’s leading children’s hospitals. Their Pediatric Cancer Program is dedicated to providing the most promising therapies and advancing research in all types of childhood cancers, including acute myelogenous leukemia,…

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National Breast Cancer Foundation

For the fifth consecutive year, Le-Vel kicked off its month-long campaign to support the National Breast Cancer Foundation (NBCF). Le-Vel is donating $5 for every limited-edition Breast Cancer Awareness PINK DFT Ultra and PINK Label DFT pack sold during the month of October. This year, Le-Vel is on a mission to break the $1 million milestone in total donations…

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DSN Global 100

Changes in the global environment for direct selling companies are happening rapidly on all fronts. Shifting consumer expectations, tighter regulations, increasing digital demands and new competitors are forcing us to examine ourselves inside and out—question who we are, what we’re about and how we want to move forward. We can shrink from these challenges, or…

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More companies entering the direct selling space are opting for a cloud-based business model that combines skilled suppliers, online office platforms and strategic partnerships. Editor’s Note: This is the second installment about the virtual social selling companies that are making an impact that began in with July 2018 cover story. Direct selling startups used to…

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Frisco, Texas-based Le-Vel recently announced that it is now fully operational in Canada with a new website, packaging and fulfillment center. The company launched its new Canadian website—Le-Vel.ca—complete with English and French translations. The site will accommodate Brand Promoters and customers throughout all Canadian provinces and territories. Le-Vel also introduced new Canadian product packaging in…

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Drew Hoffman, Le-Vel

Le-Vel, the direct seller of health and wellness products, yesterday announced that Drew Hoffman has been appointed president, effective immediately. Hoffman, who began his career at Le-Vel in 2015 as executive vice president and chief legal officer, was promoted to chief operating officer and chief legal officer in 2016. He will continue to serve as chief legal…

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Direct selling is in the throes of a hot new business trend, and the companies who are jumping onboard say the benefits outweigh the risks. Did You Notice The Shift? Barriers have disappeared and customers are engaging like never before. In fact, the current digital and technological change is so great that it will completely…

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Modere Logo

Modere, a Springville, Utah-based direct seller of beauty and personal care, health and wellness, and household products, has appointed Shane Ware as the company’s new chief financial officer. Ware has served with the company for 10 years in various roles of progressive responsibility, and brings an intimate knowledge of the Modere brand, as well as…

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Presentation

Whether it’s a presentation during an in-home gathering, an impromptu meeting over coffee after work, a Facebook party or something else, direct selling representatives have more options than ever for sharing their respective products and business opportunities. What is it that moves a prospect to become a trialist and, ultimately, a customer? Clearly, the seller’s…

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