Amway

Amway logo

Amway is an $8.8 billion direct selling business based in Ada, Michigan. Top-selling brands for Amway are Nutrilite vitamin, mineral and dietary supplements, Artistry skin care and color cosmetics, eSpring water treatment systems and XS energy drinks, all sold exclusively by Amway Business Owners.

Profile

(Numbers reflect fiscal year)

2018
Revenue Rank
$8.80 billion 1

Country: USA

Sales Method: Person To Person

Compensation Structure: Multi-Level

Products: Appliances; Cosmetics; Food and Beverage; Home care; Home decor; Kitchenware; Personal Care; Wellness

Markets: 100

Primary Market: United States, Mexico; China; India; Japan; Korea; Malaysia; Taiwan; Thailand; Russia; Italy

Salespeople: 3 million

Employees: 16,000

Headquarters: Ada, Michigan

Executives: Steve Van Andel and Doug DeVos

Year Founded: 1959

Website: www.amway.com

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Latest Articles

Debbie Lesko

DSA, Congresswoman Debbie Lesko Lead Women’s Entrepreneurship Event

July 30, 2019

A Women’s Entrepreneurship Event led by U.S. Congresswoman Debbie Lesko (R-AZ) and the Direct Selling Association (DSA) was held on Monday, July…

e-commerce

India Bans E-commerce Giants from Selling Amway, Oriflame Products

July 12, 2019

The Delhi High Court has banned e-commerce giants including Amazon and Flipkart from selling Amway and Oriflame products on their…

Brand Experience

Creating Unforgetable Brand Experiences

July 1, 2019

Amway’s XS Center for Optimal Fun immerses visitors in adventure and fun. Brand experience is a term loosely thrown around…