read
/
Working Smart
Working Smart articles are written by a supplier company, contributor or consultant, these thought leadership pieces highlight the expertise and experience of the author.
Celebrating Home's Laura Bujanda shares her insight on how to effectively reach the U.S. Hispanic market.
It’s easy to get into direct selling. It’s easy to get out.
Too many do. This is what you can do about it.
About 60 years ago, two industries really began to flourish in the United States. Both industries contain a variety of products and services that we all use.
Here’s a revolutionary thought: The direct selling industry invented social marketing. Yes, you were the first. Way back in the day, you learned to monetize “social currency” by recommending products to people through personal relationships. You are the analog version of social marketing. Let’s call it Social Marketing “1.0.”
More than a year ago, I received a letter from Susan Stratton, who shared her journey of personal development as she embarked on a career in direct selling.
Here’s something that comes up in executive meetings all the time: “Why are people saying bad things about us on the Internet, and what can we do about it?”
- « Previous Page
- 1
- …
- 20
- 21
- 22
- 23
- 24
- …
- 27
- Next Page »