read / Forward Thinking
Forward Thinking stories are concise, straightforward takes on the culture, events and technology that shape the channel. They explore everything from social media and tools to incentives and innovations.
As direct selling companies continue to look for ways to leverage growing technology to create unique customer experiences while building loyalty, virtual reality and augmented reality are among the hottest trends. According to a Statista report, the augmented reality and virtual reality market are scheduled to reach $72.8 billion by 2024, compared to roughly $12 billion […]
Events are at the core of the direct selling industry and vital to building culture and retention. The past year has undoubtedly thrown major curveballs to events, and certainly to event planners. Many companies were forced to shift from in-person to virtual events. Still, hybrid events are predicted to significantly rise in popularity and necessity as […]
The shift to remote work, whether full-time or part-time, has not only impacted workers, it’s required managers to adapt their styles, develop new skills, and overcome unique challenges. Struggling with trust, adapting to new forms of communication, and finding a balance between providing too little and too much direction seems to be the top issues, according to […]
A new survey shows that, despite uncertainty heading into 2021, small and medium-sized business owners remain positive. A new American Express survey published at the end of October reveals a high level of confidence and optimism from small and mid-sized business owners despite an economic downturn and widespread shutdowns through 2020. The inaugural American Express […]
While virtual meetings have become a necessity in the “COVID economy,” in-person meetings and presentations are slowly starting to re-emerge. They may look and feel a bit different. Still, with proper planning, expectations and safety measures, the positive impact of meeting and building relationships in-person can resume as a fundamental aspect of what makes the direct selling […]
Consumers are becoming smarter, researching products, people, and virtually anything before making a financial decision and the direct sales industry is seeing this affect their business more than almost any other industry. For direct sales companies, it is not uncommon for the vast majority of potential shoppers to first search for reviews and gather information […]