Beachbody’s Carl Daikeler Earns Bravo Leadership Award. It is 1998 in California. Gyms pop up on every corner, new fitness gadgets fly onto the market, exercise equipment infomercials flood TVs, and Carl Daikeler’s mentors ask tough questions. What makes you think the world needs another fitness company? Where’s the opportunity? “I said the idea is […]

2020 Bravo Leadership Award Winners At Scentsy, there is a spacial, hard-to-define quality that characterizes the company’s leaders, consultants and employees. It’s a common spirit that exists among the people of Scentsy and is defined by their aspirations and values in kind. It’s an infectious ethos that calls them to succeed and grow to their […]

OPTAVIA is the running-on-all-cylinders-engine propelling its parent company. As the Medifast/OPTAVIA corporate team gathered on the iconic platform at the New York Stock Exchange to ring the market’s opening bell on March 2, 2020, they were ready to celebrate more than just exceptional growth. The team dedicated the bell ringing to the more than 30,000 […]

How do you overcome the requirement of having to rely on part-time people? You create simple systems that anyone can follow. Most of us like to hear and want to believe that people are the most important asset of a company. It seems like I was taught in my very first business class that good people […]

How do you overcome the requirement of having to rely on part-time people? You create simple systems that anyone can follow. Most of us like to hear and want to believe that people are the most important asset of a company. It seems like I was taught in my very first business class that good people […]

The customer is the wrong unit of analysis when you’re trying to innovate. Flat-line sales of McDonald’s shakes back in the 90s had the fast-food giant looking for ways to innovate. Focus groups convened, data rolled in and product changes were made accordingly. But sales remained the same. Why? It turns out McDonald’s, like so […]