To say this is a dynamic, exciting and pivotal time for direct selling is an understatement. The landscape has shifted more in the last three or four years than in the previous couple of decades. And it’s bringing us new challenges and new opportunities—how we evolve, adapt and react to those opportunities and challenges will determine our relevancy for years to come.

Managing change is always a vital task for any business that seeks to be competitive in the marketplace. Each year we are reminded that managing change is critical to success. Business leaders must understand that growth and profitability are the only path to stability. In this article, I will address two key questions.

What has created a climate of decline for many direct selling companies?

How can these companies get back to growth and profitability?

What will Republican control mean for the channel? Direct Selling News reached out to thought leaders, industry attorneys, consultants and experts to get their perspective on what may—or may not—happen next during a second Trump administration.

Generation Z: they reflect the future of our industry and very soon they will be entering into our place of work, and we must be prepared. Those born roughly between the mid 1990s and early 2010s, are motivated by a variety of factors that reflect their unique experiences and the socio-economic landscape in which they have grown up.

No one likes chaos and confusion. It’s unsettling, stressful and difficult to navigate. But here’s the good news: the presence of chaos and confusion doesn’t mean things are bad. In fact, they’re often signs of progress.

Direct selling University’s Fall Event (DSU) was a landmark gathering for the direct selling industry. Hundreds of executives from over 120 different direct selling companies attended, and the event was a remarkable showcase of cutting-edge insights, invaluable networking opportunities and actionable strategies.