WineShop At Home, also known as 1-800 WineShop(dot)com, Inc., has become part of WGS Cellars. The company emphasized that it would continue to operate within the direct selling model with a network of Independent Wine Consultants, but would now be part of WGS Cellars growing portfolio of brands.

eXp Realty, a subsidiary of eXp World Holdings, Inc., announced its official launch into Türkiye. The company cited Türkiye’s strategic location between Europe and Asia, as well as its growing real estate sector and entrepreneurial population, as key reasons why it was a good fit for one of eXp Realty’s next steps.

Tranont was honored at the 19th annual Stevie Awards for Sales & Customer Service. The company took home a Bronze Stevie Award for Customer Service Department of the Year in the Consumer Products & Services category.

The Direct Selling Association in the United Kingdom (DSA UK) named the finalists for the Corporate Awards that will be honored at the Association’s Diamonds of Direct Selling Awards on May 1st. This award ceremony recognizes outstanding achievements of member companies and their distributors.

ASEA Founder Verdis Norton has passed away. Norton was known as a visionary and strategist and built his distinguished career leading billion-dollar companies, including Kraft Foods, before he founded ASEA in 2007.

In a recent clinical study, USANA Health Sciences, Inc. evaluated the efficacy and tolerance of its Celavive Resurfacing Serum. Participants of the study included 33 women with mild to moderate skin concerns who reported seeing statistically significant improvements in the appearance of their skin in two weeks.

doTERRA announced its annual sales surpassed $2 billion in 2024. This revenue was driven by its more than 10 million customers worldwide and more than 3 million distributors, who provide personalized education about essential oils while building their own businesses.

Zinzino announced it has acquired the rights to Valentus Global’s distributor database and associated customer records, inventory and IP rights via an asset purchase. Though based in Delaware, much of Valentus’ operations and sales take place within European markets, and Zinzino expects the acquisition will bolster its distribution power across the region.

After more than two decades in business, Modere has officially announced it will be closing its doors. The company shared the news in a heartfelt statement on its website, expressing gratitude to its community.

Over the last decade, we have seen a shift in the corporate leadership in direct selling. For decades, direct selling companies were being owned and managed by proven leaders with relevant experience in and understanding of our channel. However, the management in direct selling has shifted significantly over the last 8-10 years.

According to data recently collected by the National Federation of Independent Businesses, small business owners are feeling increasingly uncertain about the future.

Plexus Worldwide celebrated its 17th anniversary, reflecting on “the pink drink” that created a movement. The company launched in 2008 with the Breast Chek Kit, a method to simplify at-home breast exams, before transitioning into a focus on gut health and the microbiome.