Thirty-One Gifts, a Columbus, Ohio-based seller of handbags, accessories and organizational products, is celebrating its 15th anniversary with a nationwide tour. Beginning today, a pink mobile shop is scheduled to roll across the country to mark the anniversary. The tour began at Laguna Hills, California, and traverses the country until making a final stop July 21-23 in Columbus, Ohio, the location of the company’s headquarters and its annual conference for the sales field.
“We’re celebrating our 15-year success with our customers nationwide,” said Cindy Monroe, Thirty-One Gifts founder and CEO. “With their help, we’ve become one of the largest direct-selling organizations in the world and we want to thank them and host them at our shop in person. We look forward to sharing our products and mission, including giving back, with those who don’t know us, and talking with women who are considering self-employment through direct selling.”
The shop comprises a 26-foot-long trailer pulled by a truck and is accessible for those with disabilities. Guests may visit the shop and explore fashion, home organization and utility products; learn about the opportunity to become a Thirty-One independent sales consultant; participate in community nonprofit give-back opportunities; and win prizes.
With a theme entitled “The Life You Love Is in the Bag,” the Thirty-One Gifts Celebration Tour will visit 69 cities for one or two days each. At each stop Thirty-One will give away an organizing utility tote to the first 50 guests (18 and older). There also will be prize drawings with $100 worth of products awarded to five guests daily, and everyone who visits the shop will receive a gift.
Giving back is fundamental to Thirty-One, and the company will include its give-back mission through the celebration tour as well. Its charitable initiative, Thirty-One Gives, works to empower girls, women and families to lead purposeful, thriving lives. Since 2012, Thirty-One Gives has donated $100 million in products and cash to charitable organizations that share their mission. Community service projects, conducted during the celebration tour with Thirty-One Gives’ nonprofit partners, include World Vision, Kids In Need Foundation, Ronald McDonald House Charities, Operation Homefront and Girls on the Run, providing engagement opportunities for guests to support the organizations.
The celebration tour route can be followed at www.mythirtyone.com/info/CelebrationTour, where locations are listed, and an interactive map follows the route. There also is a special Facebook page for the tour at www.facebook.com/thirtyonetour. People who see the pink trailer during the road trip are encouraged to tag social media using #thirtyonetour.
Cindy Monroe started Thirty-One in her basement in 2003, and now Thirty-One Gifts is one of the world’s largest direct-selling companies, with more than 1,000 employees and nearly 60,000 independent sales Consultants across the U.S. and Canada.