Thursday / December 4. 2025
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Thursday / December 4. 2025
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Women-Owned Franchises Rise to 30% of US Businesses
Women-Owned Franchises Rise to 30% of US Businesses
Women have long been the minority when it comes to franchise ownership, but that gap is shrinking. In the past ten years, the number of women-owned franchises has grown by 38%. When compared to earlier decades, the improvement is astonishing.
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Mary Kay Drives Change by Supporting Women Entrepreneurs
Mary Kay Drives Change by Supporting Women Entrepreneurs
Mary Kay Inc. released a special report, Advancing Women’s Entrepreneurship: from Commitment to Action, detailing the company’s long-term commitment to championing causes that positively impact women around the world.
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doTERRA Honored by Utah Governor’s Office for Championing Women in the Workforce 
doTERRA Honored by Utah Governor’s Office for Championing Women in the Workforce 
doTERRA was named one of the 100 Companies Championing Women in Utah by the Inspire in Utah initiative, on behalf of the Utah Governor’s Office of Economic Opportunity. This honor is granted for policies, procedures and opportunities that support women in the workforce.
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DSA Hosts Women’s Entrepreneurship Roundtable 
DSA Hosts Women’s Entrepreneurship Roundtable 
The Direct Selling Association led its Women’s Entrepreneurship Roundtable Series for the fifth year, hosted by SeneGence Founder Joni Rogers-Kante and featuring an in-person meeting with Representative Kevin Hern (R-OK).
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USANA Recognized by Utah Governor’s Office for Championing Women in the Workplace 
USANA Recognized by Utah Governor’s Office for Championing Women in the Workplace 
USANA’s Women in Leadership program, as well as its inclusive and equitable workplace culture, were recently honored by the Utah Governor’s Office of Economic Opportunity, the Utah Women and Leadership Project at Utah State University and Utah Governor Spencer J. Cox, naming USANA one of the 100 Utah companies championing women.
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Taking the Lead
Taking the Lead
The heartaches suffered, hurdles cleared and groundwork laid by direct selling’s extraordinary founding sisters are but one turn of a spinning wheel of inspiration. The next empowering turn comes from the bold, creative and tenacious spirits of these 35 current day female founders, whose modern leadership and vision reflects many of the ideals and principles of their predecessors.
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Mary Kay Hosts STEAM Summit for Young Women Leaders 
Mary Kay Hosts STEAM Summit for Young Women Leaders 
Mary Kay Inc. hosted 25 young women from Young Women’s Preparatory Network, a nonprofit that operates all-girl, public, college preparatory schools within Texas public school districts.
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Inflation Is Disproportionately Impacting Women 
Inflation Is Disproportionately Impacting Women 
In its new Women’s Financial Health Index, Ellevest, an investment platform and financial literacy program for women, found that women have been hurt more by inflation than men.
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Direct Selling Leaders Named 2022 Women of the Year 
Direct Selling Leaders Named 2022 Women of the Year 
Utah Business recognized Michelle Benedict, Director of USANA Kids Eat, and Helen Knaggs, PhD, Nu Skin Head of Global Product Research and Development, as honorees in its list of 2022 Women of the Year. 
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Mary Kay Pilot Village Project in China Helps Alleviate Poverty 
Mary Kay Pilot Village Project in China Helps Alleviate Poverty 
In 2017, Mary Kay launched a joint project with UNDP China, the China Women’s Development Foundation, the China International Center for Economic and Technical Exchanges, the Women’s Federation of Yunnan Province and Yongren County Government called “SDG Pilot Village Project: Women-focused Poverty Reduction and Sustainable Development.”
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Modere Ranked #4 on List of 50 Fastest Women-Owned/Led Companies 
Modere Ranked #4 on List of 50 Fastest Women-Owned/Led Companies 
For the third consecutive year, Modere has been named to the list of the 50 Fastest Women-Owned/Led Companies, a prestigious group selected by the Women Presidents Organization and J.P. Morgan Chase.
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CBD Direct Sellers Highlighted in Chicago Tribune Story
CBD Direct Sellers Highlighted in Chicago Tribune Story
A recent story by the Chicago Tribune noted two direct selling companies—Hempworx and Zilis—that are giving moms new side hustles selling CBD oil. According to the article, CBD oil is the latest in a string of products that women, many of them mothers, are selling and recruiting others to sell. In the U.S., the availability of CBD products grew by […]
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