How Gen X, Millennials & Gen Z really feel about direct selling. A first-of-its-kind study details how every generation of Americans across all genders, geographies and socio-economic levels perceive, engage with and measure success and opportunity in direct selling.
Office Depot’s second annual Women’s Small Business Survey, which polled 1,000 women small business owners, found that 70% of women enjoyed being their own boss above all, a 4% increase from last year.
According to a new study commissioned by Herbalife Nutrition, almost half of Americans planned to make a New Year’s resolution. Just a few weeks into January, 1/3rd say they already have doubts they will stick to those lofty goals.
A quiet quitting phenomenon mixed with an enduring pandemic and the Great Resignation created the perfect storm of career disenchantment, economic uncertainty and free time in 2022.
A survey by Medifast found that 81% of U.S. adults have cut their spending in the last six months. 70% of those surveyed said they “do not plan on letting their health and wellbeing falter.”
A new study by Talent LMS and Tapcheck looked into financial programs in the workplace and revealed that employees are also hungry for financial advice, guidance and resources to help them navigate the rising cost of living, finding that 78% of employees say they want support from their employees when it comes to financial well-being.
In its new Women’s Financial Health Index, Ellevest, an investment platform and financial literacy program for women, found that women have been hurt more by inflation than men.
A new study is quantifying the direct selling industry’s impact on the economy of Utah, a measurement that has never before been documented. In An Economic Analysis of Utah’s Direct Selling Industry, a 24-page white paper authored by Senior Research Economist Levi Pace for the Kem C. Gardner Policy Institute at the University of Utah, Pace details 19 months of data collection and surveys.
As the metaverse rapidly expands and becomes a place where all generations like to linger and, ultimately, spend money, brands should be taking steps now to outline the metaverse strategies their company will use to engage customers in new ways to purchase and play online.
In a new survey (PDF file), Franchise Insights, a unit of FranchiseVentures, found that majority (73%) of would-be entrepreneurs agree that “now is a good time to start a business.” The study, called the Small Business Startup Sentiment Index, was conducted February 24-28, 2022, and illustrated that even the turmoil of the invasion of Ukraine […]
Primerica’s quarterly Middle-Income Financial Security Monitor, a survey measuring the financial situation and sentiments of middle-income families in the U.S. and Canada, showed mixed results regarding the stability of their finances.
We want to hear from you! Why do you think direct selling’s U.S. numbers are down? Sound off by clicking the following links to share your thoughts: Question #1: In your opinion, what are the main reasons for the downturn in direct selling? goo.gl/xH9KaU Question #2: What do we as an industry need to improve […]