In a new survey (PDF file), Franchise Insights, a unit of FranchiseVentures, found that majority (73%) of would-be entrepreneurs agree that “now is a good time to start a business.” The study, called the Small Business Startup Sentiment Index, was conducted February 24-28, 2022, and illustrated that even the turmoil of the invasion of Ukraine […]

Primerica’s quarterly Middle-Income Financial Security Monitor, a survey measuring the financial situation and sentiments of middle-income families in the U.S. and Canada, showed mixed results regarding the stability of their finances.

We want to hear from you! Why do you think direct selling’s U.S. numbers are down? Sound off by clicking the following links to share your thoughts: Question #1: In your opinion, what are the main reasons for the downturn in direct selling? goo.gl/xH9KaU Question #2: What do we as an industry need to improve […]

Euromonitor International’s 2017 Global Consumer Trends Survey shows that nearly 50 percent of respondents across all generations aspire to be self-employed, showing a growing trend towards this adaptive entrepreneurial lifestyle. Consumers are increasingly seeking flexibility in their lifestyles and are prepared to take risks. Millennials especially have an entrepreneurial nature, shifting away from the traditional […]

USANA, a Salt Lake City-based cellular nutrition company, was named the 2018 Top Rated Direct Selling Brand in ConsumerLab.com’s Survey of Vitamin and Supplement Users. This is the fifth time USANA has earned this award, which is based on customer satisfaction. According to the survey, a greater percentage of consumers were highly satisfied with USANA than with […]

Click here to order the November 2017 issue in which this article appeared. Remember when getting online was a big deal? Twenty years ago, internet connections were wire-bound, sporadic and slow. Email addresses and web access at work were the exception. We flipped open a cellphone to make a call and that was about it. Web-based and […]

For young Americans in the dating scene, a new epidemic has emerged—digital dating abuse. Mary Kay Inc. recently released data from its eighth annual Truth About Abuse Survey which reveals that more than 1 in 4 (27%) of young Americans report they have personally experienced digital dating abuse and another 39 percent know someone who has. While […]