To gain perspective and understanding about what’s around the corner for 2021, it seemed prudent to profile some 2020 direct selling outliers. Here, eight executives reflect on a year that sometimes delivered unexpected and rapid increases in sales and growth for their companies, despite less-than-optimal pandemic conditions that caused pain and recession-like contractions for so many […]
MONAT Gratitude, Inc., the philanthropic movement behind MONAT Global Corp, raised $700,000 during MONATions Impact Week 2020, a virtual event held Sept. 9-13. Funds were raised through limited-edition product sales, Gratitude shirt sales and Distributor donations totaling $350,000, and the remainder was matched by MONAT. With almost 50,000 attendees tuning in around the world, MONATions […]
Standing up to Customer Expectations, Regulatory Scrutiny and Sustainability Goals History circles back on itself. The commonplace gets modified over time with newer methodologies, but transformation—even in the world of direct selling—meanders through trial and error and sometimes re-emerges closer to the beginning than we expected. Door-to-door sellers of the late 1800s introduced innovative, useful […]
MONAT Global is teaming up with John C. Maxwell, one of the world’s most sought-after leadership experts, to offer its exclusive mentoring program for another year. The MONAT Maxwell Certification was developed in 2019 as a yearlong course specifically for qualifying MONAT Directors. Course participants are taught how to identify and harness their strengths, grow […]
MONAT is in the midst of rolling out its skincare line through The Healthy Skin Revolution Tour, a mobile effort making stops in 14 cities across the U.S. and Canada. Each stop of the tour to date has attracted between 200 and 800 attendees. With celebrations and aesthetician-led product demonstrations, the mobile tour has built […]
MONAT Global Corp recently announced it has expanded its naturally based anti-aging products beyond haircare with the introduction of MONAT Skincare. Co-founder and CEO Ray Urdaneta announced the company’s evolution into skincare at the company’s annual conference on Sept. 14. “Natural anti-aging innovation is the core of who we are as a company,” said Urdaneta. “We are […]
How companies can incentivize basic but critical business-building action. Rewarding and Incentivizing a distributor field isn’t all about recognizing those long-term leaders who stay at the top. In fact, many companies are moving in the direction of rewarding and incentivizing distributors who achieve smaller, more attainable milestones based on the specific action steps companies want […]
MONAT Global welcomes Marc Juan Lopez as Chief Financial Officer (CFO). A financial executive with 16 years of diverse international experience with Fortune 500 companies, Lopez held positions in corporate finance, financial reporting, accounting, internal controls, risk management and auditing. “I am pleased to add Marc to our team. His talent and expertise further strengthen […]
MONAT® Global recently announced it has named direct selling industry veteran Lela Russo as vice president of Marketing. “Lela will play a vital role in supporting our ambitious growth,” said President Stuart MacMillan. “Her experience in our industry will provide valuable insight to support our fast-growing line of products, which will ultimately aid in MONAT’s strategy for continued […]
MONAT® Global Canada, a multinational distributor of hair care products, was awarded the Direct Sellers Association (DSA) of Canada’s Making a Difference Award as well as the Code of Ethics Certificate for conducting ethical business. MONAT Canada Vice President and General Manager Jackie McClements received the Direct Selling Education Foundation (DSEF) Circle of Distinction Award. MONAT® Global was honored with DSA’s […]
How many of us DVR our favorite television shows because we don’t want to be bothered with ads? Or click the “x” on those pop-up screens telling us about limited-time offers? What about the ads displayed on billboards, on the sides of buses, in the subway, the grocery store and sporting events? When advertising pervades […]
MONAT® Global, a multinational manufacturer and distributor of hair care products, recently introduced a new Advanced Hydrating System infused with REJUVENIQE S™, a next-generation, super-activated oil that delivers enhanced hydration to the hair and scalp. “We understand that the first line of defense against dry, lifeless hair is a powerful, natural moisturizer,” said Stuart MacMillan, president of […]