The Direct Selling Association (DSA) hosted a meeting with Rep. Richard W. Allen (R-GA) as part of its Women’s Entrepreneurship Roundtable Series. The purpose of these roundtables is to give independent direct sellers from DSA member companies an opportunity to voice their concerns and share their experiences as an entrepreneur and small business owner.

The annual Direct Selling Growth and Outlook Survey is our industry’s most important study, conducted by the Direct Selling Education Foundation (DSEF). Each year direct selling companies provide their confidential sales data for expert analysis of the size and scope of direct selling in the U.S. This report is audited by Nathan Associates, a Cadmus […]

The U.S. Direct Selling Association released its Direct Selling Growth and Outlook Survey, revealing 2022 retail sales of $40.5 billion, a slight decline from 2021, and 41 million customers.

The Direct Selling Association led its Women’s Entrepreneurship Roundtable Series for the fifth year, hosted by SeneGence Founder Joni Rogers-Kante and featuring an in-person meeting with Representative Kevin Hern (R-OK).

The Direct Selling Association submitted comments to the Federal Trade Commission, stating the FTC should solidify its rulemaking as pertaining to earnings claims before it moves forward with any updates to the Business Opportunity Rule.

The Direct Selling Association (DSA) held DSA Vision 2023: Sales and Marketing Conference earlier this month. Included in the conference was the DSA Digital Marketing Awards, which recognized outstanding programs implemented by DSA member companies in the last year. 

In late spring 2022, DSA released its Strategic Plan 2022. The plan is a direct result of months-long collaboration by members of the Strategic Planning Committee with DSA senior staff.

The Direct Selling Association (DSA) hosted a Legal and Regulatory Seminar in Washington D.C. as an opportunity for direct sellers and industry professionals to listen to government regulators and policymakers. 

The Direct Selling Association (DSA) assembled 12 direct selling companies and more than 60 independent distributors and executives from 17 states to meet with nearly 50 Members of Congress.

At DSA ENGAGE, we considered the foundation of our businesses. What is our bedrock? What are our pillars? And how high in the sky might we be able to build?

Looking back at history, what would have happened if Mary Kay Ash could have worked with customers through the metaverse? Or what would have transpired if Amway’s founders had social selling platforms available to connect them with customers?

The direct selling industry experienced record high retail sales in 2021 in the United States, according to the Direct Selling Association’s (DSA) Direct Selling Growth and Outlook Survey for 2021.