Betterware de México, S.A.P.I. de C.V., now known as BeFra, announced its financial results for the fourth quarter of 2024. Net revenue during the quarter grew by 11.1%, which was primarily due to a 22.2% increase in sales in its Jafra Mexico segment.
Betterware de Mexico (BeFra) announced its third quarter 2024 financial results. Net revenue in the third quarter grew 6.6% year over year and 7.4% year to date. This is the fourth consecutive quarter of net revenue year-over-year growth for the company.
Betterware de Mexico, referred to as BeFra after its acquisition of Jafra, released its first quarter 2024 financial results, reporting a 10.4% year-over-year increase in net revenue compared to the first quarter of 2023.
Betterware de México, unveiled a new identity for its corporate and commercial activities, introducing the name “BeFra.” The BeFra name symbolizes the integration of Betterware and Jafra, allowing for a commercial identity that is easily identifiable.
Betterware de Mexico released its fourth quarter and full year 2022 financial results, revealing a significant increase in net revenue of $174 million in the quarter, a 48% increase over the previous year’s quarter. The company attributes this jump in large part to its acquisition of Jafra Mexico and Jafra USA.
What shaped 2022 and what to expect in 2023 and beyond. To say direct selling is in a time of transition would be an understatement. The environment is evolving as younger generations explore the opportunity.
Betterware de Mexico has successfully completed its acquisition of JAFRA’s operations in the U.S. and Mexico, including JAFRA’s trademark rights worldwide. The $255 million agreement, which was announced in early January 2022, is expected to add more than $46 million of EBITDA, even before cost synergies. “We are very pleased to complete the acquisition of […]
You are probably aware of the huge potential that the Hispanic market offers not only today, but also in the years to come. But do you really know how to sell to and grow the Latino and Hispanic markets?
In an agreement announced this week, Betterware de Mexico has signed a $255 million agreement to acquire 100% of JAFRA’s operations within the U.S. and Mexico.
DSN in partnership with Transformation Capital released the February Digital Momentum Index. Exiting the holidays, the full 100-company list saw increases in average monthly fan/follow growth and engagement across both platforms (Facebook and Instagram). Additionally, February saw an average increase in web traffic. January’s publication received significant international attention, and we are very excited to […]
Click here to order the December 2017 issue in which this article appeared. In This Issue: The Most Influential Women in Direct Selling Bringing Gender Parity to Direct Selling Advocating for the Direct Selling Community Navigating the Millennial-Driven World Sticking to a Winning Business Model Leading with Passion and Commitment Launching New Products and Segments Recruiting and […]