Betterware de México, S.A.P.I. de C.V., now known as BeFra, announced its financial results for the second quarter of 2026. Net revenue increased by 16.8% year-over-year to $238 million, with an EBITDA of $44 million, representing a 15% year-over-year increase. Net income in Q2 2026 increased by 20.6% from Q2 2025 to $22 million. In the first six months of 2026, the company’s net revenue grew by 8.6%, compared to the first six months of 2025.
Improvements to net revenue were primarily due to the incorporation of Tupperware’s financial results following the acquisition, as well as continued revenue growth across Betterware and Jafra. Betterware was supported by both domestic growth and sustained international expansion, while Jafra’s performance continued to strengthen and deliver sequential revenue growth. According to BeFra, the acquisition of Tupperware “meaningfully expands” its direct selling platform and strengthens the scale and reach of its commercial network. The integration of Tupperware is also expected to improve operating leverage.
Compared to the same period last year, Betterware posted a 3.6% improvement to net revenue and Jafra reported a 4.5% net revenue increase.
“The second quarter marked another period of solid commercial execution for BeFra, with revenue growth across all our brands, while also representing one of the most significant milestones in the company’s history through the successful incorporation of Tupperware’s operations in Latin America,” said Andrés Campos Chevallier, BeFra Group President and CEO. “Despite contributing only one month of results during the quarter, Tupperware made a strong contribution to BeFra’s revenue and profitability, reinforcing our confidence in the strategic rationale of the acquisition. As the reference brand in its category, with a leading position in Mexico and an immediate platform in Brazil, Tupperware strengthens our portfolio, expands our regional footprint and reinforces our confidence in BeFra’s strategic growth pillars.”
