Betterware de Mexico, now known as BeFra, announced a 5.3% increase in net revenue year over year, and an 8% increase for the first six months of 2024.

Betterware de México, S.A.P.I. de C.V., now known as BeFra, is moving its listing of common stock from the Nasdaq Stock Market LLC to the New York Stock Exchange (NYSE).

Betterware de Mexico, referred to as BeFra after its acquisition of Jafra, released its first quarter 2024 financial results, reporting a 10.4% year-over-year increase in net revenue compared to the first quarter of 2023.

Betteware de Mexico, also now known as BeFra, will support Mexico’s Olympic team with its B Hero product line, giving each athlete competing in the Paris games access to the products as well as a hydration bottle.

Betterware de México, unveiled a new identity for its corporate and commercial activities, introducing the name “BeFra.” The BeFra name symbolizes the integration of Betterware and Jafra, allowing for a commercial identity that is easily identifiable.