The Direct Selling Association (DSA) hosted U.S. Representatives John Curtis (R-UT) and Ben McAdams (D-UT) for a virtual town hall with Utah direct sellers. Held on May 1, the event was moderated by DSA President Joseph N. Mariano. Opening remarks were offered by Ryan Napierski, DSA chairman of the Board and president of Nu Skin […]

Salesforce members from AdvoCare, Kynect and Thirty-One Gifts participated in a virtual Women’s Entrepreneurship Roundtable with United States Congressman Van Taylor (TX-03) and the Direct Selling Association (DSA) on Wednesday, April 29. The roundtable discussion focused on the current state of small business during the pandemic, getting women involved in entrepreneurship, and the importance of […]

As the COVID-19 pandemic continues to wreak havoc in the medical and business community, direct sales companies face the added pressure of ensuring that their independent sales representatives are not seeking to boost sales by making unauthorized health claims related to the coronavirus. Statements that imply or expressly claim that a product can treat or […]

The Crummer Graduate School of Business at Rollins College launched the first executive education course focused on direct selling this week in Winter Park, Fla. This inaugural program, in collaboration with the Direct Selling Association (DSA), facilitates the successful integration of new and existing business executives within direct selling companies and delivers a thorough onboarding […]

The Crummer Graduate School of Business at Rollins College launched the first executive education course focused on direct selling this week in Winter Park, Fla. This inaugural program, in collaboration with the Direct Selling Association (DSA), facilitates the successful integration of new and existing business executives within direct selling companies and delivers a thorough onboarding […]

The Direct Selling Association (DSA), hosted a Sales and Marketing Conference #Vision2020 in Lake Tahoe, CA, Dec 11-13.  The Conference served as an educational experience for direct selling industry professionals to share new ideas, best practices and growth strategies for in 2020. Keynote speakers featured at the Conference included Lisa Gudding, Executive Vice President at Ipsos, on […]

Tips for improving the front-end user experience—and other best practices from our gig economy competitors. At the 2019 Direct Selling Association (DSA) Annual Meeting during the Growth & Outlook Breakout Workshop, a DSA Research committee member said, “A startling statistic for our industry is that it takes a customer an average of 13 clicks to […]

In 2019 Direct Selling Faced Some Strong Headwinds Throughout this year the editors at Direct Selling News have had no shortage of topics to talk about. Never before have we seen such a year that has so dramatically impacted the future of direct selling. We began 2019 with troubling news out of China and ended […]

DSA Brings Together Government Officials, Industry Leaders to Discuss Vital Issues for Direct Selling On October 7–8, the Direct Selling Association (DSA) hosted its annual Legal and Regulatory Seminar in Washington, D.C. The seminar brought together industry leaders to discuss legal and regulatory issues impacting the direct selling business and how companies and the Association […]

Avon, Mary Kay, Amway and countless more brands: direct selling is an integral part of the American consciousness. It’s not surprising references to us show up in popular culture all the time. I’ve seen direct selling featured in movies and TV shows dating back decades. Media often refer to direct selling by focusing on flexibility […]

The Direct Selling Association (DSA) hosted its annual Direct Selling Day on Capitol Hill for executives and independent direct sellers throughout the United States. More than 125 people representing 19 DSA member companies met with members of Congress to emphasize the importance of protecting independent workers and to discuss how direct selling offers a flexible […]

U.S. Congressman Andy Barr (R-KY) recently met with employees of Direct Selling Association (DSA) member Scentsy at its warehouse facility in his hometown of Lexington, Ky. Rep. Barr toured the warehouse and observed as 200 employees picked, kitted and packed products for delivery to more than 108,000 Scentsy Consultants across the United States. “I enjoyed getting […]