What will be the impact of China’s 100-day action on the direct selling channel going forward? Time will tell. When Direct Selling News released its Global 100 list of the top direct selling companies in the world in June, one country was conspicuously underrepresented. China, the second largest direct selling market, had only one company […]
Avon Product Inc. has been awarded its first Cannes Lions award for the “You’re Not Alone” campaign from the Avon Institute in Brazil. The campaign features domestic objects like pots and pans and cushions speaking out for the women experiencing violence to reinforce how invisible the problem can be when the only witnesses can’t tell […]
Avon Products Inc. recently launched stand4her, a global plan to tackle some of the greatest barriers holding women back from achieving their full potential. As part of the business strategy to “Open Up Avon,” stand4her aims to improve the lives of 100 million women a year by standing for: the freedom to work on […]
Avon Products, Inc. (NYSE: AVP) today announced its results for the fourth quarter and fiscal year ended December 31, 2018. For the fourth quarter 2018, total revenue was $1.4 billion, a decrease of 10 percent year-over-year. Active Representatives declined 6 percent. For the fiscal year 2018, total revenue was $5.57 billion, a decrease of 2 […]
Retailers using a business model similar to Tupperware parties or Avon’s door-to-door selling are expected to see strong growth in the UK this year. According to a story in the Retail Gazette, an independently sourced news organization covering the UK’s diverse retail industry, the UK Direct Selling Association (DSA) said it expected to see strong growth within the […]
London-based Avon Products, Inc. (NYSE: AVP) announced steps to simplify its operating structure, reduce product line complexity and reduce inventory holding levels. For its strategy to “Open Up” Avon, the company says it has taken decisive action over the past several months to identify and capture cost savings within existing commercial practices, supply chain operations and global […]
Avon Products, Inc. has announced the appointment of Nick Burton as vice president of Digital Development. Burton will report to Chief Digital & Information Technology Officer Benedetto Conversano and will be based in Chiswick. The appointment is effective January 28. According to the company, Burton will play a pivotal role in Avon’s transformation, driving its digital […]
Avon Products, Inc. (NYSE: AVP) announced the launch of a new partnership with Rappi, an on-demand delivery service. In the initial pilot more than 100 Avon products will be available for two-hour delivery through selected Avon Representatives to customers in São Paulo in Brazil, and Bogotá and Medellin in Colombia. The partnership with Rappi will […]
Avon Products vs. Tupperware in addressing the new paradigm. Through the halfway mark in the fourth quarter, publicly traded Direct Selling stocks continued to outperform the broader market and consumer index averages so far in 2018. The Lane Research Direct Selling Index, which comprises the stocks of the six publicly traded direct selling companies we […]
Avon announced its support for the United Nations Standards of Conduct for Business to tackle discrimination against lesbian, gay, bi, trans and intersex (LGBTI) people. According to the company, expressing support for the UN Standards on LGBTI is a continuation of Avon’s longstanding commitment to social progress and freedom of expression—principles that underpin its business […]
The digital tool, built in partnership with Techkon, will deliver diagnostics regardless of ethnicity, skin tone and type using a phone camera and a unique calibration card exclusively available to Avon Representatives. Avon Products, Inc. conducted research into how mathematical-based color theory could be used to predict an individual’s make-up shade and skin-care needs and worked […]
Avon Products, Inc. recently announced the appointment of Colin Shenoy as vice president for IT Transformation, effective immediately. Shenoy will report to recently appointed Chief Digital and IT Officer Benedetto Conversano as part of the Digital and IT leadership team. His responsibilities will include designing and implementing a new digital and IT organization for Avon, executing a targeted strategy to transform the […]
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