FC Dallas announced that AdvoCare will become the club’s first-ever sleeve patch partner, starting on January 1, 2021. The AdvoCare crest will move from the front of the jersey to the right sleeve of all FC Dallas, North Texas SC and FC Dallas Youth jerseys. This new agreement is a multi-year partnership that will run…

Read More

Salesforce members from AdvoCare, Kynect and Thirty-One Gifts participated in a virtual Women’s Entrepreneurship Roundtable with United States Congressman Van Taylor (TX-03) and the Direct Selling Association (DSA) on Wednesday, April 29. The roundtable discussion focused on the current state of small business during the pandemic, getting women involved in entrepreneurship, and the importance of…

Read More
AdvoCare to Pay $150 Million

AdvoCare International announced a donation of more than 75,000 meals to the North Texas Food Bank (NTFB) to support families with increased food insecurity during the COVID-19 pandemic. With the help of the AdvoCare support, NTFB will be able to build up to 60,000 food boxes on a weekly basis for partner agencies to distribute…

Read More

How to design a training program that keeps distributors engaged and your company in line. Freedom. It’s long been one of the direct selling industry’s strongest appeals. Our message has been one of freedom from nine-to-five job constraints, income ceilings and various physical conditions. For years we were one of few to offer people the…

Read More

AdvoCare International announced its partnership with new athlete endorser, Jarryd Wallace. Wallace is a Paralympian finalist and a world record-holding sprinter who uses AdvoCare products in his daily training routine. “AdvoCare is thrilled to partner with such an inspirational and talented athlete,” said Joshua Watts, AdvoCare director of Sponsorships. “Jarryd incorporates our products into his…

Read More

AdvoCare® sponsored a workout at the CrossFit® Mayhem Classic in Cookeville, Tenn., on Saturday with CrossFit Games Champion Rich Froning. “I’ve never felt more physically challenged in a workout than when I had the amazing opportunity to work out with Rich Froning at his CrossFit Mayhem gym last year,” said Patrick Wright, AdvoCare CEO. “AdvoCare…

Read More
year

The year 2019 will go down as one of the biggest sea change years in the history of our channel. Our cover story this month will cover the events that impacted our channel the most: pressure from regulatory bodies, continued competition from alternative income opportunities, a hot new ingredient makes its debut, and finally, customer…

Read More
CID

The recent FTC actions against Advocare and Neora underscore how critically important it is for direct selling to avoid becoming ensnared in an FTC investigation Neora’s recent lawsuit challenging the FTC’s enforcement authority is a welcome and needed response to what appears to be increasing regulatory overreach and efforts by the FTC to improperly legislate…

Read More
David Brown

AdvoCare International announced its partnership with world champion runner, David Brown. Brown employs a strenuous training schedule and relies on a variety of AdvoCare products in his daily nutrition routine. “David is a very successful, record-breaking runner and AdvoCare is delighted to have him as a partner,” stated Joshua Watts, AdvoCare director of Sponsorships. “We…

Read More
DSA

As President of DSA, it is my job to evaluate and report on cases like the recent Federal Trade Commission announcement regarding AdvoCare dispassionately and to analyze the impact on the direct selling channel and assist our members in charting a course forward. Nonetheless, it is difficult for me to believe the investigators got all…

Read More