AdvoCare International’s Chief Executive Officer Christina Helwig was included in the Dallas Business Journal’s 2024 C-Suite Leaders list. As AdvoCare’s first woman CEO, Helwig has played a critical role in transforming the company into a dynamic, omnichannel brand and has led strategies to drive revenue growth, enhance community engagement and expand the brand. Helwig’s leadership led to a 200% year-over-year increase in social media impressions and engagements from 2022 to 2023.
Honorees for the Dallas Business Journal’s list were selected for having demonstrated outstanding leadership in their organizations, championed initiatives that contributed to their industry and inspired positive change in their community.
“As we continue to grow and transform, being recognized by the Dallas Business Journal for the innovative outreach and product development work we’re doing is an honor,” said Christina Helwig, AdvoCare CEO. “This recognition is a testament to the dedication of our entire AdvoCare team and our shared mission to make health and wellness accessible and meaningful for everyone.”