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read / Working Smart

Working Smart articles are written by a supplier company, contributor or consultant, these thought leadership pieces highlight the expertise and experience of the author.

Addressing the Unauthorized Seller Problem
Working Smart
BY Travis Wilson October 23, 2023
Addressing the Unauthorized Seller Problem
With the massive increase in participation from everyday people in online marketplaces such as Amazon and Walmart, direct sellers are scrambling to prevent the unauthorized sale of their products online.
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Building Brand Identity With Every Box
Working Smart
BY Irene Scharmack September 29, 2023
Building Brand Identity With Every Box
The right packaging allows you to demonstrate your company’s quality and personality with every delivery. It starts by visualizing your customer opening the box, which allows you to understand how to arrange the items for the most positive customer experience. Product packaging can also further your branding and help you deliver inviting marketing materials. When done well, it can save your company costs, reduce waste and lower the return rate.
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Headless Architecture Offers Many Benefits for Direct Sellers
Working Smart
BY SEAN SMITH May 26, 2023
Headless Architecture Offers Many Benefits for Direct Sellers
Headless systems are especially attractive to companies in unique industries such as direct selling. With advancements in compensation platforms, they can consider separating the distributor back office from the back-end systems that store tree and commission data.
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The Importance of a Site Visit
Working Smart
BY Philip Cochrane February 10, 2023
The Importance of a Site Visit
One of the most important things about planning and executing a successful incentive trip is mitigating potential surprises. A detailed and thorough site visit is your best bet to crafting a memorable event for you and for your distributors.
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Four Easy Ways to Engage, Inform and Educate Potential Clients
Working Smart
BY Ian Wisbey January 13, 2023
Four Easy Ways to Engage, Inform and Educate Potential Clients
Are you effectively communicating the value your company offers? When you’re able to educate your potential customers about why your product is valuable and how it can benefit them, you’re much more likely to build trust with them.
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As the Regulatory Environment Tightens, Direct Sellers Strive to Automate Compliance
Working Smart
BY Jonathan Gilliam November 23, 2022
As the Regulatory Environment Tightens, Direct Sellers Strive to Automate Compliance
The direct selling industry itself has migrated from in-person sales meetings and events toward more online and social media-based marketing. This massive change has brought significant challenges and increased risks to direct sales companies, especially with regard to brand and regulatory liability.
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