The industry faced an inflection point regarding our two key issues: the salesforce’s independent contractor status and Federal Trade Commission channel oversight. The DSA team is working to build awareness among legislators and law enforcement officials about the benefits of self-regulation and the Direct Selling Self-Regulatory Council’s (DSSRC) success in protecting consumers.

As the metaverse rapidly expands and becomes a place where all generations like to linger and, ultimately, spend money, brands should be taking steps now to outline the metaverse strategies their company will use to engage customers in new ways to purchase and play online. 

At DSA ENGAGE, we considered the foundation of our businesses. What is our bedrock? What are our pillars? And how high in the sky might we be able to build?

LegalShield released its Economic Stress Index Report, including a worsening Consumer Stress Index and data showing the highest level of consumer financial stress in a year.

The World Federation of Direct Selling Associations (WFDSA) reported global direct sales of $186.1 billion in 2021. With the exception of China, which saw a 1.5% increase, worldwide retail sales increased 3.3% year-over-year. 

Looking back at history, what would have happened if Mary Kay Ash could have worked with customers through the metaverse? Or what would have transpired if Amway’s founders had social selling platforms available to connect them with customers?