Amway shared its 2025 Global Impact Report, highlighting its impact on local and global communities. The company continues to be the #1 direct selling business in the world, with $7.3 billion in 2025 sales, and serves more than 100 countries and territories.

Tocara Group announced its acquisition of Touchstone Crystal, the US-based direct selling branch of Swarovski. Tocara has a distributor network across Canada and parts of the US, and has built its brand reputation across almost two decades of operations focusing on creating quality jewelry that is timeless and trend-relevant.

Juice Plus+ Superfood Powder was named the Best Superfood Supplement at the 2026 NewBeauty Awards. This 16th annual awards ceremony honored the best products and treatments, curating the list through testing, investigation and reporting.

Richard Rogers, son of Mary Kay Ash and former Co-Founder and Chairman Emeritus of Mary Kay, has passed away.

Amway announced its financial results for 2025. Sales in 2025 were $7.3 billion. The company stated that “while sales were modestly lower than the previous year, the company advanced key priorities across the business, with many markets and product launches outperforming forecasts and building positive traction heading into 2026.”

Following the conclusion of its capital structure reorganization and corporate streamlining phase, Natura announced the reconfiguration of its board of directors, transitioning to a new Advisory Board that will focus on “preserving the company’s essence.” As part of the restructuring, Fábio Barbosa will step down as Chairman to join the Advisory Board alongside the company’s founders.

Atomy was honored at the 51st International Exhibition of Inventions of Geneva in Switzerland. The company took home three awards, including the Special Prize, Bronze Prize and a Saudi Arabia Special Prize for its EPRI Skin Cleansing Device.

Realty of America (ROA) has become one of the fastest growing brokerages in the nation, reaching 3,016 agents in 17 months. The company launched in September 2024 and has since surpassed more than $4.6 billion in closed volume and more than $5.5 million in revenue share to its agents. These milestones, the company believes, reflect strong national adoption.

Herbalife Ltd. announced an agreement to acquire certain assets from UK-based personalized supplement company Bioniq. Bioniq’s offerings are expected to complement Herbalife’s previous acquisitions of Pro2col and Link BioSciences as it expands its range of personalized nutritional supplements and delivery formats.

USANA announced that its flagship CellSentials supplement has been awarded the ConsumerLab.com Seal of Approval, a third-party certification that uses rigorous standards to test for purity, potency and label accuracy. CellSentials went through extensive independent testing and was determined successful at delivering its stated nutrient levels and passed all contaminant screenings.

This year, social commerce is expected to account for approximately 20% of all online retail sales, according to global data analytics and market research company Statista. This type of selling, which drives purchases through social platforms like TikTok Shop, LTK and influencer links, enables instant shopping for potential customers who can browse and buy without leaving their platform of choice.

There remains a tendency to reduce social commerce to a set of tactics—posting content, sharing links or hosting live streams. While those activities are part of the ecosystem, they do not define it. Framing social commerce that way risks treating it as an extension of marketing, when it represents a shift in how the customer journey now takes place.