US customers can now link their Amazon accounts to their TikTok and Pinterest profiles for easier shopping. With this new partnership, shoppers will be able to buy products and checkout directly from ads without ever leaving the social media apps.
Amazon already offers this service through in-app shopping with Facebook, Instagram and SnapChat, and TikTok and Pinterest users will now enjoy the same streamlined purchasing process. In TikTok, Amazon’s product recommendations will appear in user’s “for you” feed and will include pricing information, Prime availability and delivery time estimates.
