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Tuesday / July 8. 2025
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SWFC Named a Top Workplace
SWFC Named a Top Workplace
At the Top Workplaces USA awards, sponsored by USA Today, as well as the Middle Tennessee Top Workplaces, sponsored by The Tennessean, Southwestern Family of Companies was recognized as a Top Workplace 2024.
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Southwestern Family of Companies Hosts Leadership Summit
Southwestern Family of Companies Hosts Leadership Summit
Southwestern Family of Companies hosted its Southwestern Advantage Great Leadership Summit in Tennessee, welcoming attendees for presentations on sales, mentorship and leadership in alignment with the events theme: Perfect Effort, Perfect Planning, Perfect Execution.
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Southwestern Family of Companies Announces Publishing Realignment 
Southwestern Family of Companies Announces Publishing Realignment 
Southwestern Family of Companies announced it will be spinning off a selection of its imprints to Capen Publishing Company. Since 1865, SWFC has been actively engaged in the publishing business, particularly cookbooks, but the company’s imprints Favorite Recipes Press, Quail Ridge Press, Beckon Books, Blue Sneaker Press, Greenwich Publishing, and Historic Hospitality Books will now be under the leadership of Chris Capen, who has served as president of Southwestern Publishing House since 2016.
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More Direct Selling Companies Join Relief Efforts in Ukraine
More Direct Selling Companies Join Relief Efforts in Ukraine
In response to the ongoing violence and tragedy in Ukraine, direct selling companies continue to announce their efforts to provide relief to refugees and those in crisis, as well as announcing the pause or cessation of business operations within the Russian market.
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Direct Selling Companies Continue Humanitarian Relief Efforts in Ukraine
Direct Selling Companies Continue Humanitarian Relief Efforts in Ukraine
In response to the ongoing crisis and tragic loss of life in Ukraine, direct selling companies have stepped up to deliver relief for those fleeing the violence, as well as those who remain in the country by offering essential supplies and support.
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Southwestern Family of Companies Names Christina Reckard Vice President of Marketing
Southwestern Family of Companies Names Christina Reckard Vice President of Marketing
Southwestern Family of Companies announced Christina Reckard will take on the role of Vice President of Marketing. Reckard brings career experience in marketing, public relations and small business growth and will lead all marketing efforts for the international conglomerate’s 20 companies. “Christina’s strategic marketing and ecommerce background is the perfect skillset and leadership we need […]
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Southwestern Family of Companies Names Christa Acevedo Vice President of Operations
Southwestern Family of Companies Names Christa Acevedo Vice President of Operations
Southwestern Family of Companies announced that it is promoting Christa Acevedo to Vice President of Operations. This new position will be in addition to her current role as Director of Operations with Southwestern Consulting. “In her time with Southwestern Consulting, Christa has implemented systems and processes that advanced the success of the business,” says Dustin […]
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Southwestern Appoints Patty Hoppenstedt Vice President of Human Resources
Southwestern Appoints Patty Hoppenstedt Vice President of Human Resources
Patty Hoppenstedt has joined Southwestern Family of Companies as vice president of Human Resources. In her new role, Hoppenstedt will be responsible for providing consultation on strategic staffing plans, including compensation, benefits, training and development, budget and labor relations. “Patty has spent more than 20 years in HR within a variety of industries,” said Dustin […]
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Southwestern Family Of Companies Announced the Promotion Of Kristi Anderson To Vice President Of Marketing
Southwestern Family Of Companies Announced the Promotion Of Kristi Anderson To Vice President Of Marketing
Southwestern Family of Companies recently announced the promotion of Kristi Anderson to vice president of marketing, a newly created position for the family of companies. In addition to leading a new team to create and execute marketing strategies and campaigns, Anderson will continue her involvement with the new business development team alongside chief executive officer Dustin Hillis, chairman […]
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Dustin Hillis Appointed New CEO of Southwestern
Dustin Hillis Appointed New CEO of Southwestern
Southwestern, the 163-year-old direct seller and one of Middle Tennessee’s oldest and largest private corporations, recently announced the appointment of a new CEO. On July 1, Dustin Hillis will be promoted to the position held by Henry Bedford since 2006. Bedford will continue to serve as Chairman of the Board of the corporation and as […]
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