When the WFDSA numbers came out in June, it showed that 46 percent of the global revenue for direct selling came from Asia/Pacific (32% North America, 21% Europe) with China its largest market making up the bulk of that number (nearly 40%). In our July feature titled The China Conundrum, we discussed the possible impact […]
Nu Skin Enterprises, Inc. (NYSE: NUS) announced second-quarter 2019 results of $623.5 million, a decrease of 11 percent from $704.2 million in the second quarter of 2018. “As previously announced, our second-quarter results were negatively impacted by limited sales meetings, media scrutiny and consumer sentiment in Mainland China in connection with the recently completed 100-day review […]
What will be the impact of China’s 100-day action on the direct selling channel going forward? Time will tell. When Direct Selling News released its Global 100 list of the top direct selling companies in the world in June, one country was conspicuously underrepresented. China, the second largest direct selling market, had only one company […]
Starting with the July 2019 issue, Direct Selling News is introducing a new monthly ranking, the DSN Digital 100, that will offer added insight on the digital marketing efforts of direct selling companies. The goal of the DSN Digital 100 is to see who within the direct sales industry is executing a sound social media […]
The U.S. Direct Selling Association (DSA) recently announced elected officers and directors to the association’s Board of Directors. Officers and directors of the association are recognized leaders who have earned the respect of their colleagues and the public and are committed to lead and direct the affairs of the association. The board officers will each serve one-year […]
Nu Skin has been recognized by Forbes magazine as one of America’s Best Employers in Utah for 2019. The company has consistently been recognized as a top employer in its industry and its markets around the world, and this recognition is part of Forbes’ inaugural listing of Best Employers by State. “As Nu Skin has grown the past 35 years into a […]
Nu Skin Enterprises, Inc. recently announced the addition of Laura Nathanson to its board of directors. Nathanson is currently Disney Advertising Sales executive vice president of revenue and operations. “Laura has a proven ability to recognize and capitalize on shifts in the business landscape at an early stage,” said Steven J. Lund, executive chairman of the board. “She […]
Nu Skin President Ryan Napierski has been selected to lead the direct selling industry as chairman of the board of the U.S. Direct Selling Association (DSA). He began his one-year appointment as chairman at the DSA Annual Conference on June 4. “I am proud to be affiliated with so many outstanding member companies and suppliers and am excited […]
The company’s Force for Good Day projects support the Nu Skin Force for Good Foundation’s mission to improve children’s health, education and economic circumstances. This year at Nu Skin’s global headquarters, employees and their families are providing service in the local community at libraries, schools, parks, recycling centers and nonprofit organizations. Employees will paint, clean-up and […]
In conjunction with its annual meeting, the U.S. Direct Selling Association (DSA), announced top honors to the industry’s standout companies at its 2019 DSA Awards gala in Austin, Texas. In addition, the Direct Selling Education Foundation(DSEF) announced three new inductees to its prestigious Circle of Honor. DSA Awards DSA Awards recognize the outstanding programs DSA […]
Changes in the global environment for direct selling companies are happening rapidly on all fronts. Shifting consumer expectations, tighter regulations, increasing digital demands and new competitors are forcing us to examine ourselves inside and out—question who we are, what we’re about and how we want to move forward. We can shrink from these challenges, or […]
Nu Skin Enterprises recently announced Vince Perfetti has joined the company as chief transformation officer and senior vice president of technology. Perfetti will lead the company’s technology transformation to develop an industry-leading customer experience and further empower the company’s sales force to build a socially enabled business to attract more customers. “Technology plays a fundamental […]
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