Youngevity International, an omni-direct lifestyle company based in Chula Vista, California, has launched a new social selling website designed to improve both the distributor and customer experience. The website, available in both English and Spanish, includes new business-building features, such as online event creation, along with improved search functionality and localized international pricing. The site […]

Click here to order the December 2017 issue in which this article appeared. In This Issue: The Most Influential Women in Direct Selling Bringing Gender Parity to Direct Selling  Advocating for the Direct Selling Community  Navigating the Millennial-Driven World Sticking to a Winning Business Model Leading with Passion and Commitment Launching New Products and Segments Recruiting and […]

Vorwerk, the Wuppertal, Germany-based seller of household products, won top honors during the recent 44th German Marketing Day. The company received the German Marketing Award 2017 for its Thermomix product, which was first introduced in the 1970s. Thermomix’s overall marketing performance, sales and customer interaction across all communications channels helped it to beat out contenders […]