In the past month, three natural disasters have struck North America and the Caribbean, killing hundreds of people and causing property damage amounting to billions of dollars. Many people in the direct selling community, particularly those in Texas and Florida, were affected by these horrific events. During the last week of August, Hurricane Harvey devastated […]

LegalShield, the Ada, Oklahoma-based provider of affordable legal plans and the IDShield identity theft solution for individuals, families and small businesses, recently extended both its practical support and prayers to those affected by Hurricane Irma. “While most contractors are honest and provide quality work, LegalShield reminds homeowners and businesses affected by Hurricane Irma to be […]

New research by scientists at USANA, the Salt Lake City, Utah-based nutritional company, has discovered that what we eat and drink may have a significant impact on how our genes are regulated. In a new study published in the journal Nutrients, USANA scientists discovered the chemical signatures found on DNA (termed DNA methylation) were different […]

Any great direct selling organization will tell you that the vision of its founder is the driving force behind its continued success. Think Mary Kay Ash. Or Doris Christopher. Or Rich DeVos and Jay Van Andel. Three years after his passing, Harland C. Stonecipher’s pledge to provide middle-income Americans with a product that affords easy […]

Click here to order the September 2017 issue in which this article appeared. ZIJA INTERNATIONAL Founded: 2005 Headquarters: Lehi, Utah Top Executive: Ryan Palmer, President and CEO Products: health and wellness Ryan Palmer As it often is for serial entrepreneurs, Ken Brailsford’s retirement was temporary. Eight years after he closed the books on a 35-year network marketing career—during which he founded […]

  Le-VeL Brands Founded: 2012 Headquarters: Frisco, Texas Top Executives: Jason Camper and Paul Gravette, Co-Owners/Co-Founders and Co-CEOs 2016 Revenue: $449 million Global 100 Ranking: 44 Products: Nutritional/Health and Wellness Products Celebrating its fifth anniversary, Le-Vel Brands is the proverbial train barreling through the direct selling terrain as it picks up speed with new product offerings and a growing base of […]

Click here to order the September 2017 issue in which this article appeared. If you stand still, the world will fly past you. It’s as simple as that, and anyone in the direct selling channel—whether employee or independent representative—is keenly aware of that principle. For direct selling executives, inspiring action is a twofold challenge: How do they […]

This is a special section of the August, 2017 Cover Story article. Data Released on Pilot Basis in 2016 Seeking a clearer picture of the direct selling salesforce, U.S. DSA and WFDSA embarked on new research to characterize the motivations of people involved in direct selling. U.S. DSA President Joseph Mariano says the channel became increasingly […]

Sustained Growth Expands Global Direct Sales $25.7 Billion In 4 Years While direct selling is a niche channel for distributing goods and services, each year more and more companies are discovering the power that can be unleashed through an independent salesforce tapping into personal networks. Where door-to-door sales and in-home parties fueled the growth in […]

Connie Tang was named the first woman president and CEO of kitchenware and home décor company Princess House as it approached the 50th Anniversary mark in 2012. During the past five years under her direction, the company has undergone a complete rebranding initiative, which has resulted in steady growth, both in revenue and in number […]

In 1995, Newsweek magazine published an article by astronomer Clifford Stoll in which he stated that the Internet was a passing fad, and that in two or three years hence people would find little value there (Clifford Stoll: The Internet? Bah! Newsweek, February 27, 1995). Acknowledging his incredibly inaccurate prediction 11 years later in a […]

Twenty years of study on trace minerals had revealed a basic truth to biomedical research pioneer Dr. Joel Wallach: A deficiency in nutrients could, and would over time, greatly affect one’s physical well-being. With that knowledge in hand, the scientist identified a combination of 90 essential minerals, vitamins, amino acids and fatty acids that would […]