When natural disasters strike, the direct selling community is quick to offer help with relief efforts. Such was the case in the aftermath of Hurricane Harvey, the Category 4 storm that caused catastrophic flooding in southeastern Texas this past week. When Harvey slammed into the Texas coast, bringing with it record rainfall and causing severe […]

Any great direct selling organization will tell you that the vision of its founder is the driving force behind its continued success. Think Mary Kay Ash. Or Doris Christopher. Or Rich DeVos and Jay Van Andel. Three years after his passing, Harland C. Stonecipher’s pledge to provide middle-income Americans with a product that affords easy […]

Pleasant Grove, Utah-based doTERRA, a leading global essential oils company, recently announced it is breaking ground on the continued development of its corporate campus. This third phase of growth will include the construction of a new medical clinic and office building, as well as an expansion of the company’s manufacturing facility, which together will house […]

Click here to order the September 2017 issue in which this article appeared. ZIJA INTERNATIONAL Founded: 2005 Headquarters: Lehi, Utah Top Executive: Ryan Palmer, President and CEO Products: health and wellness Ryan Palmer As it often is for serial entrepreneurs, Ken Brailsford’s retirement was temporary. Eight years after he closed the books on a 35-year network marketing career—during which he founded […]

  Le-VeL Brands Founded: 2012 Headquarters: Frisco, Texas Top Executives: Jason Camper and Paul Gravette, Co-Owners/Co-Founders and Co-CEOs 2016 Revenue: $449 million Global 100 Ranking: 44 Products: Nutritional/Health and Wellness Products Celebrating its fifth anniversary, Le-Vel Brands is the proverbial train barreling through the direct selling terrain as it picks up speed with new product offerings and a growing base of […]

Click here to order the September 2017 issue in which this article appeared. If you stand still, the world will fly past you. It’s as simple as that, and anyone in the direct selling channel—whether employee or independent representative—is keenly aware of that principle. For direct selling executives, inspiring action is a twofold challenge: How do they […]

Chula Vista, California-based Youngevity International Inc., a leading omni-direct lifestyle company, recently commemorated its 20th anniversary at the company’s annual convention held in Dallas. Entitled “Lead the Change,” the event featured new product launches and packaging, over 100 breakout sessions, and a new Expo and Hub area that allowed attendees to interact with Brand Champions […]

Marsha Blackburn represents Tennessee’s 7th District in the U.S. House of Representatives. She has introduced the bipartisan Anti Pyramid Promotional Scheme Act of 2017 along with Rep. Marc Veasey (D-Texas) Her opinion, expressed below, originally appeared on thehill.com. Every year, far too many unsuspecting Americans fall victim to pyramid schemes. Sold on the hopes of economic freedom that […]

This is a special section of the August, 2017 Cover Story article. Data Released on Pilot Basis in 2016 Seeking a clearer picture of the direct selling salesforce, U.S. DSA and WFDSA embarked on new research to characterize the motivations of people involved in direct selling. U.S. DSA President Joseph Mariano says the channel became increasingly […]

Sustained Growth Expands Global Direct Sales $25.7 Billion In 4 Years While direct selling is a niche channel for distributing goods and services, each year more and more companies are discovering the power that can be unleashed through an independent salesforce tapping into personal networks. Where door-to-door sales and in-home parties fueled the growth in […]

Connie Tang was named the first woman president and CEO of kitchenware and home décor company Princess House as it approached the 50th Anniversary mark in 2012. During the past five years under her direction, the company has undergone a complete rebranding initiative, which has resulted in steady growth, both in revenue and in number […]

In 1995, Newsweek magazine published an article by astronomer Clifford Stoll in which he stated that the Internet was a passing fad, and that in two or three years hence people would find little value there (Clifford Stoll: The Internet? Bah! Newsweek, February 27, 1995). Acknowledging his incredibly inaccurate prediction 11 years later in a […]