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Friday / March 24. 2023
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DSSRC Refers Vyvo Earnings Claims to FTC  
DSSRC Refers Vyvo Earnings Claims to FTC  
The Direct Selling Self-Regulatory Council (DSSRC) has referred Vyvo, Inc. and certain earning claims to the Federal Trade Commission (FTC) for possible enforcement action.
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DSSRC Refers Q Sciences to FTC and Utah Attorney General
DSSRC Refers Q Sciences to FTC and Utah Attorney General
The Direct Selling Self-Regulatory Council (DSSRC) of the BBB National Programs has referred Q Sciences to the Federal Trade Commission (FTC) and the Utah Attorney General’s Office for possible enforcement action. This referral comes after Q Sciences failed to adequately respond to the DSSRC’s concern about certain earnings and health-related product performance claims made by the company, which distributes and markets health-related and wellness products. 
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Direct Selling Self-Regulatory Council Reports ByDzyne to the FTC
Direct Selling Self-Regulatory Council Reports ByDzyne to the FTC
Selling Self-Regulatory Council (DSSRC) has referred ByDzyne, a direct selling company that sells products in the health and wellness, technology, beauty and travel categories, to the Federal Trade Commission (FTC) for possible enforcement action.
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Direct Selling Self-Regulatory Council Gains Recognition with ICAS Global Award
Direct Selling Self-Regulatory Council Gains Recognition with ICAS Global Award
The BBB National Programs was honored by the International Council for Advertising Self-Regulation (ICAS), winning the ICAS Global Award for Best Sectoral Initiative for the Direct Selling Self-Regulatory Council (DSRRC).
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Direct Selling Self-Regulatory Council Issues New Guidance on Earnings Claims
Direct Selling Self-Regulatory Council Issues New Guidance on Earnings Claims
BBB National Programs’ Direct Selling Self-Regulatory Council (DSSRC), in partnership with the Direct Selling Association (DSA),  released new Guidance on Earnings Claims that defines and identifies earnings claims to ensure all representations made by direct-selling companies or members of their salesforce comply with legal and self-regulatory standards. This new guidance is the most comprehensive ever […]
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A Discussion of the FTC Announcement
A Discussion of the FTC Announcement
As President of DSA, it is my job to evaluate and report on cases like the recent Federal Trade Commission announcement regarding AdvoCare dispassionately and to analyze the impact on the direct selling channel and assist our members in charting a course forward. Nonetheless, it is difficult for me to believe the investigators got all […]
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DSA Brings Together Government Officials, Industry Leaders to Discuss Vital Issues for Direct Selling
DSA Brings Together Government Officials, Industry Leaders to Discuss Vital Issues for Direct Selling
DSA Brings Together Government Officials, Industry Leaders to Discuss Vital Issues for Direct Selling On October 7–8, the Direct Selling Association (DSA) hosted its annual Legal and Regulatory Seminar in Washington, D.C. The seminar brought together industry leaders to discuss legal and regulatory issues impacting the direct selling business and how companies and the Association […]
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Direct Selling’s Pop-Culture Prominence: It’s All Good
Direct Selling’s Pop-Culture Prominence: It’s All Good
Avon, Mary Kay, Amway and countless more brands: direct selling is an integral part of the American consciousness. It’s not surprising references to us show up in popular culture all the time. I’ve seen direct selling featured in movies and TV shows dating back decades. Media often refer to direct selling by focusing on flexibility […]
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Fact or Fiction? Let’s Set the Record Straight
Fact or Fiction? Let’s Set the Record Straight
Most of us know the game “Telephone” where one person whispers a statement to their neighbor, and that person turns to their neighbor and repeats the statement as they heard it. The further down the line, the more the statement is misinterpreted and altered. In today’s fast-paced digital environment, unchecked or even false information can […]
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DSA Issues Statement Regarding LuLaRoe Lawsuit
DSA Issues Statement Regarding LuLaRoe Lawsuit
Last week, Washington state Attorney General Robert Ferguson filed an injunction against LuLaRoe, Inc., which the Attorney General described as an unlawful pyramid scheme. The complaint alleged that the LuLaRoe plan violated the Washington state Anti-Pyramid Promotional Scheme statute, made false and misleading earnings claims to potential and existing participants, and otherwise violated the state’s […]
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