
Whether it’s a presentation during an in-home gathering, an impromptu meeting over coffee after work, a Facebook party or something else, direct selling representatives have more options than ever for sharing their respective products and business opportunities. What is it that moves a prospect to become a trialist and, ultimately, a customer? Clearly, the seller’s […]

LifeVantage Corp., a Sandy, Utah-based health and wellness company, reported financial results for its second quarter ended December 31, 2017. For the quarter, revenue increased 1.1 percent to $49.5 million year-over-year and 0.7 percent sequentially. “We continue to execute on our key initiatives for fiscal 2018 and generated both year-over-year and sequential revenue growth during the second quarter,” stated LifeVantage President […]

LifeVantage Corp., a Sandy, Utah-based health and wellness company, has commenced a cross-border e-commerce model that leverages social marketing in China, making LifeVantage products available for the first time throughout the country. Select LifeVantage products will be available for purchase throughout China via a secure e-commerce website hosted in China. Products will be shipped directly […]

LifeVantage Corp., a Sandy, Utah-based health and wellness company, has introduced Vitality Stack™ Packets, portable nutritional supplements that are a companion product to the company’s successful recent launch of Vitality Stack™. “Our bodies are extremely complex, but previously we have only been offered a one-size-fits-all solution,” said Vice President of Branding Jina Anson. “Today’s customers want more personalized […]

Following Hurricanes Harvey, Irma and Maria, LifeVantage Corp. focused its philanthropic efforts toward delivering critical supplies and money to distributors and residents in the affected areas in Texas, Florida and The Caribbean, among others. “LifeVantage Legacy has a long history of helping people when and where they need it most,” said Michelle Oborn, Senior Vice […]

Sandy, Utah-based LifeVantage Corp. announced financial results for its first quarter ended September 30, 2017. Revenue decreased 3.0 percent sequentially to $49.1 million when compared to $50.6 million in the fourth quarter of fiscal 2017, and decreased 10.5 percent when compared to $54.9 million in the first quarter of fiscal 2017. Revenue in the Americas […]

Click here to order the November 2017 issue in which this article appeared. Remember when getting online was a big deal? Twenty years ago, internet connections were wire-bound, sporadic and slow. Email addresses and web access at work were the exception. We flipped open a cellphone to make a call and that was about it. Web-based and […]

Click here to order the November 2017 issue in which this article appeared. I LOVE BEING IN THIS CHANNEL. Over the past 27 years, I feel like I’ve seen it all. And really, truly, from daily field work to taking part in growing businesses, seeing the operations and mentoring young business leaders, I can’t imagine a better […]

Sandy, Utah-based LifeVantage recently announced the appointment of Kevin McMurray as General Counsel. A veteran of the health and wellness industry, McMurray brings more than 25 years of legal expertise to LifeVantage, where he will be responsible for leading the legal department and serving as counsel to the Board of Directors, Chairman of the Board […]

Sandy, Utah-based LifeVantage Corp. announced financial results for its fourth quarter and full year ended June 30, 2017. “We finished fiscal 2017 on a strong note, posting 12.5 percent sequential revenue growth compared to the third quarter,” said LifeVantage President and CEO Darren Jensen. “I am excited about the progress we have and are making […]

Click here to order the September 2017 issue in which this article appeared. If you stand still, the world will fly past you. It’s as simple as that, and anyone in the direct selling channel—whether employee or independent representative—is keenly aware of that principle. For direct selling executives, inspiring action is a twofold challenge: How do they […]