“I’ll be happy when I…” You’ve probably had this thought; most of us have. Common conditions for happiness include everything from earning that promotion, getting a raise, or changing jobs to meeting one’s future spouse, having a family, buying that car you’ve wanted, or moving into a bigger house or to a new city. Many […]

Photo: Amway Artistry at New York Fashion Week Perfect Corp., a San Jose, California-based developer of the YouCam Makeup app, has initiated a global partnership with direct selling giant Amway for the launch of a mobile application to enhance the consumer shopping experience for their beauty brand Artistry. Through the use of YouCam Makeup’s award-winning augmented reality […]

Amway, the No. 1 direct seller in the world, was recognized as a leading innovator at the 2017 Innovation Management Awards, hosted by IdeaScale, a crowdsourcing and innovation software provider. Ada, Michigan-based Amway was the winner in the category of Best Engagement Strategy. This competition category recognizes the IdeaScale community that detailed the most creative […]

Grand View Research Inc., a U.S.-based market research and consulting company, released a new report stating the global organic personal-care market size is expected to reach $25.1 billion by 2025, exhibiting a 9.5 percent CAGR during the forecast period. Growing demand for organic and natural hair-care, skincare and cosmetic products is expected to augment market growth over […]

Amway, the largest direct selling company in the world, has released its annual findings on the state of entrepreneurship worldwide. The 2018 Amway Global Entrepreneurship Report (AGER) was conducted by Amway in partnership with Dr. Isabell M. Welpe, a professor and the chair of strategy and organization in the School of Management at the Technical […]

The Personal Care Products Council (PCPC), the nation’s leading trade association representing the personal care products and cosmetics industry, has named Amway Chief Supply Chain Officer George Calvert as its board chairman. Calvert has served on the PCPC’s board of directors since 2009 and previously chaired the organization’s task force for federal cosmetics reform, seeking […]

Amway, the world’s largest direct selling company, has reported sales of $8.6 billion for the year ending Dec. 31, 2017. The Ada, Michigan-based company achieved sales gain in several key markets, including South Korea, Thailand, Russia and India. Total sales in the second half of 2017 grew by 3 percent, compared to same period of the […]

Managing an $8.8 billion global enterprise while being the face of a $183 billion international market is a lot of responsibility. But Amway, the world’s largest direct selling company, with headquarters in Ada, Michigan, seems comfortable with—and energized by—the challenge. Amway Founded: 1959 Headquarters: Ada, Michigan Top Executives: Co-CEOs Steve Van Andel and Doug DeVos 2016 Revenue: $8.80 billion […]

Personal development and self-improvement have been linked with the direct selling segment for decades. The notion of improving your current situation is what draws so many people to direct selling in the first place. As you’ll learn from this month’s cover story, personal development remains fundamental to the best of what modern direct selling has […]

Ambit Energy was a data processor before being a data processor was cool. In 2006, based on their experience in the telecom industry, founders Jere Thompson and Chris Chambless decided that Ambit had to become a data processing company first, to keep up with the anticipated growth from their direct sales in marketing electricity and […]

Amway, the largest direct selling company in the world, has successfully mapped the Chrysanthemum genome through its global research facilities, the Amway Botanical Research Center (ABRC), in collaboration with the Institute of Chinese Materia Medica China Academy of Chinese Medical Sciences (ICMM). Earlier this month, Amway, based in Ada, Michigan, announced the completion of the […]

The TODAY Show Toy Drive, a project of the TODAY Show Charitable Foundation Inc., worked to make its 24th Holiday Toy Drive its most successful ever—and several direct selling companies helped to aid that effort. According to The TODAY Show, every 29 seconds a child in the United States is born into poverty. These children […]