Ep 94: 20 Years of Innovation: How LifeWave Founder David Schmidt Disrupted Direct Selling
This week on Direct Approach, Wayne Moorehead sits down with David Schmidt, the prolific inventor and visionary CEO of LifeWave. With over 130 patents to his name, David has redefined what’s possible in regenerative science and direct selling. From cutting-edge product innovation to revolutionizing the way businesses scale, David’s two-decade journey offers unparalleled insight into what it takes to succeed in a constantly evolving marketplace.
In this episode, David shares the challenges and triumphs that shaped LifeWave into one of the fastest-growing companies in the channel today. He reveals pivotal moments, including navigating near financial collapse and overcoming industry disruptions, and the strategic decisions that kept the company on track. David’s insights into fostering a culture of innovation—both in product development and operational efficiency—are a testament to the power of aligning mission and vision with cutting-edge science and technology.
In this episode, you will be able to:
- Redefining Innovation in Direct Selling
- Overcoming Obstacles to Build Resilience
- Shaping the Future with Bold Vision and Technology
And more!
Watch this podcast below or listen to the podcast.
Available now on your favorite platform! Apple, Spotify, Audible, YouTube
Wayne Moorehead has deep experience in marketing and brand strategy. He has applied his expertise and passion to help companies (from startups to Fortune 100) define, communicate and activate their brands. Wayne’s rare blend of experience and success has shaped his philosophy on effective growth strategies, and he believes the future of the channel will blend the best of direct selling with the best of direct-to-consumer.