In this episode, Wayne is joined by Amber Olson Rourke, Co-Founder and Chief Sales and Marketing Officer of Neora. Amber leads Neora’s brand strategy, product development, creative services, sales, PR, communications, digital marketing, social media and events.
Wayne and Amber will discuss how keeping a streamlined product portfolio helps build brand equity and reputation. And they’ll share the lessons they’ve learned about trusting their instincts. Finally, they’ll give their take on how the pandemic has allowed the channel’s most tech-savvy companies to bring their customers even closer to their brands. And don’t miss Amber’s key tips on building a meaningful, memorable customer experience at every touchpoint.
Watch the video below or listen to the podcast.